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Joma is turning 50 and in order to celebrate, they're relaunching the original 367 design from the 80s. The 367 is one of Joma’s most iconic designs from the 1980s. 35 years later, they’ve decided to create the same trainers that were seen for the first time at the Footwear Fair of Berlin in 1981. In order to introduce the “new” 367, the brand has come up with a very 80s-esque campaign. Everything is from that decade, from the printing to the photography, down to the creative advertising professionals involved. The process was captured in a ten-minute documentary titled “The Story of an Ad”. The premiere of this documentary and the official presentation of this model in Spain took place on 29 October in a place that hasn’t closed its doors since that time and that still preserves all of its essence from that era, La Vía Láctea: the iconic nightclub from the “Movida Madrileña” (Madrid Scene). It hasn’t been easy, but Joma has managed it: they’ve made an ad as 80s as the 367. And there is nothing that sums up this campaign better than the print work itself: “We’ve worked hard to change as little as possible”. Integrated advertisement created by Agudos y Crónicos, Spain for Joma, within the categories: Fashion, Sports.

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Digital advertisement created by Be Lucky, Taiwan for Asus, within the category: Electronics, Technology.

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If Brandon Crawford weren't a player, he'd be the associate manager of a local health food store and a die-hard SF baseball fan. Film advertisement created by McCann, United States for San Francisco Giants, within the category: Sports.

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RocoMamas is putting the power of choice and flavour back into the hands of the people, by letting them vote for the next Leader in Taste of the Free World, in the first ever #ElectionBurger campaign. Integrated advertisement created by Retroviral, South Africa for RocoMamas, within the categories: Food, Hospitality, Tourism.

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Film advertisement created by Publicis, Spain for La Primitiva Lottery, within the category: Gaming.

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Digital advertisement created by McCann, Australia for Corelle, within the category: House, Garden.

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Film advertisement created by Ralph, United States for 20th Century Fox, within the category: Movies.

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We rescue a part of our culture trough music of the Beachers. Integrated advertisement created by Independiente, Panama for Folk Lab Studio, within the category: Professional Services.

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To promote the launch of the new Bauer Supreme 2S Pro stick, three hockey superstars are running election campaigns to vie for the title “The Mayor of Boomtown.” Vote at https://boomtownmayor.bauer.com/

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Film advertisement created by Bcube, Italy for BMW, within the category: Automotive.

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Film advertisement created by TBWA, United States for Brooklyn Film Festival, within the category: Recreation, Leisure.

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Across the Lough of Legends follows the adventures of intrepid naturalist, Adrian Shine, as he sets sail aboard the Carlingford Lough Ferry on the trail of mythological sea creatures called ‘horse eels’. Film advertisement created by Happy Feckers, Ireland for Carlingford Lough Ferry, within the category: Transport.

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Paris agency Animals launches a short 2D/3D animated film for Pimento and it’s as weird as the drink itself. Produced with the natural flavours of ginger, tonic and chili pepper, Pimento is an unusual drink that has taken the market by storm since its debut in 2009, selling a million bottles in 2017 alone. A non-alcoholic drink, Pimento offers the taste of alcohol with its own distinctive kick, and, according to the brand, is the only seriously spicy drink on the market that triggers an explosion of flavours. Consumed as both a stand-alone drink and as a mixer, for its chili taste, Pimento is unique on the ginger drinks market - a concentration of innovation. In order to celebrate the flavor’s weirdness, the brand turned to Paris agency Animals, which created “Totally Weird”, a 2D/3D animated film. The 100-second long spot portrays a series of events which illustrate the intensity and bizarreness of the brand’s unique ginger flavour. Each scene in the vibrant and light-heated animation is as unexpected as the next, an apt representation of how ‘Totally Weird’ the drink really is. Film advertisement created by Animals, France for Pimento, within the category: Alcoholic Drinks.

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Film advertisement created by Herezie, France for Fabri, within the category: House, Garden.

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Film advertisement created by DDB, Canada for Vancouver Police Foundation, within the category: Public Interest, NGO.

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Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

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Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

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Film advertisement created by Target, Canada for Newfoundland and Labrador Tourism, within the category: Transport.




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