Film advertisement created by Lowe, United Kingdom for British Heart Foundation, within the category: Public Interest, NGO.

Film advertisement created by BBH, United Kingdom for Audi, within the category: Automotive.

For some people with Parkinson's, freezing isn't a choice, it's part of everyday life. Film advertisement created by Innocean, United Kingdom for Parkinson’s UK, within the category: Public Interest, NGO.

Children have the superpower to find joy and laugher in ordinary things, they make others feel optimistic and positive, but the older we grow the less we smile. On average, kids smile 300x a day, whereas adults, less than 20x a day. That’s why we think we all deserve a future to smile about. Content advertisement created by VMLY&R, United Kingdom for Colgate, within the categories: Beauty, Health.

Photographer: David Stewart Film advertisement created by BBDO, United Kingdom for GameStore, within the category: Gaming.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Strange Cargo, United Kingdom for H&M, within the category: Fashion.

Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. Film advertisement created by JWT, United Kingdom for UN Women, within the category: Public Interest, NGO.

Film advertisement created by 4creative, United Kingdom for Channel 4, within the category: Media.

KLM airlines has launched a new “‘Economy Comfort zone in response to customer demands for greater comfort and more choice in Economy Class on intercontinental flights.” To publicize their new spaces on board (i.e. up to ten centimeters more legroom and back supports that can recline twice as far), they put a man sitting on what looks to be an invisible chair at the Manchester Airport.

Film advertisement created by Dare, United Kingdom for Sony Ericsson, within the category: Electronics, Technology.

With a pair of pants on a washing line Shaun and the flock are in their element as they take it in turns to launch themselves into a wobbling stack of balancing sheep in a bid to reach the unguarded plate of doughnuts! Players must create their stack of sheep overcoming the numerous challenges of platforms, precarious platforms, swinging see-saws, tumbling tyres and whizzing water-wheels to ensure their woolly wonder does not come crashing to the ground! Players can explore 60 levels across two fun-filled environments with achievements being earned for the number of sheep used combined with the speed of completing a level. To celebrate the launch, Aardman plan to engage the online Shaun the Sheep community to design their own levels for the game and submit their ideas - with the best ideas being made into actual levels for future releases. One lucky winner will be invited to come to Aardman and help the game developers bring the level to life! The competition ties in with the studio’s ongoing commitment to provide inspiration and learning resources to encourage young people to become digital creators rather than just consumers. Dan Efergan, Digital Group Creative Director at Aardman says “Making games is something we’re hugely passionate about, and a creative craft we believe in alongside storytelling and animation. Obviously we hope people will play the game, but even more so we hope they’ll take part in the competition, as any opportunity to inspire young minds to ‘have a go’ is key to unlocking their own passions.”

Film advertisement created by DDB, United Kingdom for AA, within the category: Public Interest, NGO.

Four battle-scarred home nations rugby players star in a new digital outdoor campaign for Howick, the House of Fraser menswear brand. Howick’s new ‘Man’s Wear’ campaign features the England team’s Anthony Watson, Scotland’s Blair Cowan, Ireland's Ian Madigan and Welsh outside-half Dan Biggar. Each player is sharply dressed in Howick’s new autumn/winter collection and sporting the ultimate Howick ‘Man’s Wear’ adornment - scars from the rugby pitch, including eye and head gashes and taped up fingers. Outdoor advertisement created by BMB, United Kingdom for Howick, within the category: Fashion.

Film advertisement created by DDB, United Kingdom for Halifax, within the categories: Finance, House, Garden, Professional Services.

Digital advertisement created by Grey, United Kingdom for Scope, within the category: Public Interest, NGO.

Film advertisement created by The Corner London, United Kingdom for blu, within the category: Personal Accessories.

Protest Boardwear and KesselsKramer present The Protest Obstacles Series — a collection of short films featuring riders overcoming the obstacles that stand between them and the slopes. The Protest Obstacles Series brings together a stellar group of upcoming international filmmakers. The result: a funny-bizarre-poetic-twisted-odd-one-of-a-kind set of films that reminds boarders to conquer every obstacle, find fresh powder and, above all else, enjoy the ride. Film advertisement created by KK Outlet, United Kingdom for Protest Boardwear, within the category: Fashion.

Film advertisement created by Wunderman Thompson, United Kingdom for Hastings Direct, within the category: Finance.