Film advertisement created by DDB, France for National Geographic, within the category: Media.

Uncontrollable shaking: it’s the most commonly recognized symptom of Parkinson’s. But not so recognized is how many young people are affected by the disease, a sobering and little known fact highlighted in an emotive new campaign for Parkinson’s NSW. Developed by J Walter Thompson Sydney and launched to coincide with World Parkinson’s Day, the powerful film ‘The Hold’ was directed by industry legend, David Denneen through Filmgraphics. It features an elderly man and his daughter holding hands, to subdue the father’s shaking. Or though it seems. It is then revealed that it is in fact the young woman whose hands are shaking, and she is the one who is living with Parkinson’s. Film advertisement created by JWT, Australia for Parkinson's NSW, within the category: Public Interest, NGO.

Digital advertisement created by DM9Sul, Brazil for O Pão dos Pobres Foundation, within the category: Public Interest, NGO.

By your side for all the little moments in life. And the big ones, too.

Digital advertisement created by McCann, Czechia for Nas Grunt, within the category: Food.

Film advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.

Film advertisement created by Santo, United Kingdom for Diesel, within the category: Fashion.

Film advertisement created by TBWA, Australia for Foxtel, within the category: Electronics, Technology.

Digital advertisement created by Lost Boys, France for Doctors Without Borders, within the category: Public Interest, NGO.

Senior Account ManagerL Anna Holloway Digital advertisement created by BBDO, New Zealand for Burger King, within the category: Food.

Digital advertisement created by Great, Israel for Jagermeister, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Mexico for Pedigree, within the category: House, Garden.

Life Signal allows people in disaster areas to quickly pinpoint the exact GPS location of the members in their “safe group” —a list of up 10 contacts than can be preconfigured on any smartphone— even when networks are down and communication between them is impossible. This allows families to reunite and first responders to more precisely look for survivors. Digital advertisement created by Grey, Peru for Unacem, within the category: Electronics, Technology.

Film advertisement created by Herezie, France for Harmonie Mutuelle, within the category: Public Interest, NGO.

Film advertisement created by Rethink, Canada for Science World, within the category: Recreation, Leisure.

For its first TV campaign since handing Steve the reigns to its communication, PicWicToys presents a crazy Christmas race in the one place that makes all the difference in the industry: its play stores. Christmas is of course the most expected time of the year for a toy retailer such as PicWicToys. And because its 45 stores are not just stores like any other, but actual playgrounds, Steve decided to make this differentiating asset the centre of its Christmas campaign. The PicWicToys store is turned into the set of a frenetic chase… on 12-Watts racing cars! A TVC that takes inspiration from blockbusters and makes us dive into a vor- tex of pure childhood fun. Film advertisement created by Steve, France for PicWic Toys, within the category: Retail Services.

Digital advertisement created by CJ WORX, Thailand for B-ing Drinks, within the category: Non-Alcoholic Drinks.

Mercurio Cinematografica srl Film advertisement created by BBDO, Italy for Gatorade, within the category: Non-Alcoholic Drinks.

Digital advertisement created by Genna, Turkey for Kilis Municipality, within the category: Public Interest, NGO.

Film advertisement created by Serviceplan, Germany for Metro, within the category: Retail Services.