Ambient advertisement created by Ogilvy, Germany for Powerade, within the category: Non-Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Spain for Caser Seguros, within the category: Finance.

The youth today loves to travel. They are always ready to pack their bags and head out. The only thing that they never pack is a condom. Durex wants these wanderers to carry a condom with them on all their adventures. So, we turned Durex condoms into little pocket-passwords for free Wi-Fi hotspots, or as we call them, d-spots. d-spots are placed at locations most frequented by youngsters. Youngsters can simply scan a Durex condom to connect to a d-spot, thanks to object recognition technology. Go ahead young ones, we’ve got you covered. Integrated advertisement created by Miami Ad School, Germany for Durex, within the category: Health.

http://love.super-sobaka.ru/ In this project, nine dogs from the shelter will share their thoughts on why they would become great life partners. Each dog can be invited for an actual walk in Moscow.

To promote the 4th season premiere of Game of Thrones on premium SKY TV cable channel SoHo, we wanted to demonstrate we were just as fanatical about good programming as the fans who watched it. So we gave them the one thing they all wanted - the chance to bring down King Joffrey. We erected a 7m statue of the King in NZ’s largest public square, then invited fans worldwide to bring him down via a massive winch that was activated every time the hashtag #bringdowntheking was used on Twitter. The stunt immediately trended on Twitter, and stayed trending the entire duration of the campaign. Thousands of photos and videos were shared online by those who came to see the statue, and our own daily videos garnered hundreds of thousands of views. By the 5th day the winch had the statue at breaking point. Thousands of fans gathered for hours leading up to the moment, tweeting and watching, while those overseas could watch the whole thing via our live streaming website. Finally, at around 6pm on the night of the premiere, after 875,000 direct interactions with our campaign and a global reach of 66 million people, the statue was brought down. The campaign was the largest live stream in Australasian history, and of all conversations about Game of Thrones worldwide on the night of the premiere, one in twenty was about #bringdowntheking, and SKY TV. Digital advertisement created by DDB, New Zealand for Game Of Thrones, within the category: Media.

Film advertisement created by Blackpool & the Fylde College, United Kingdom for Burger King, within the category: Food.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Film advertisement created by Dare, Canada for BC Children's Hospital Foundation, within the category: Public Interest, NGO.

Slavery, Isis, beheadings and crucifixions. Just a few of the nightmares Syrian families are fleeing their homes from. In just three days, Turkey took in more Syrian refugees than Europe has in three years. Violence from the Assad regime has forced ten million people from their homes - that’s half the country - and more than 3 million out of the country itself. There are now 3.3 million refugees, and over half are children. Syria’s neighboring countries have bore the brunt of the war's effects by taking in millions. But now, they can’t keep up. In some of the poorest communities in the Middle East, the strain on resources has made life unbearable. Lebanon has welcomed 1,600,000 refugees, swelling its population by 36%. While at last count the UK had only resettled 54.

Film advertisement created by Joe Public, South Africa for Converse, within the category: Fashion.

Wechat, the most popular communication app in China, has 600 million users. Every user spends about 12 hours per week on WeChat. We try to combine people’s scattered time to address a big problem. We set up a Wechat account named “The Voice Donor” and then invite users to donate voice by reading the words in the system through the voice function in WeChat. Every one of 6 hundred million people just needs to contribute only one minute, the reading problem of 12.63 million blind people in China will be solved. Digital advertisement created by Publicis, China for WeChat, within the category: Electronics, Technology.

Film advertisement created by McCann, Israel for IKEA, within the category: House, Garden.

Film advertisement created by Giacometti, Brazil for ONG Trânsito Amigo, within the category: Transport.

A career defined by dominance and breaking his own personal barriers, Adam Peaty is only concerned with progression. Content advertisement created by We Are Social, United Kingdom for Science in Sport, within the categories: Food, Health, Sports.

Film advertisement created by Target, Canada for Newfoundland and Labrador Tourism, within the category: Transport.

Our film tells two stories, side by side. The first is of a worker in the Collins factory - who spends all day, every day, putting together the buses his own son rides to school. The second is a day in the life of the son himself. Digital advertisement created by Maxime Photo and Video, United States for Collins, within the category: Transport.

A simple idea for ADA Foundation that got together the billboards in Colombia with the abandoned animals of the foundation, to find brands to advertise and new homes for all of the animals. Outdoor advertisement created by BBDO, Colombia for ADA, within the category: Public Interest, NGO.

Digital advertisement created by Acne, Sweden for Max Burgers, within the category: Food.