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Parents are invited to look into the future in Very.co.uk’s Christmas campaign using the strapline ‘find the gift that helps them find their gift’. A magical, animated film titled ‘Elsie’s gift’, created by St. Luke’s, kicks off the festive season. The idea behind the campaign is a gift can be so much more than a treat, an indulgence or a reward. It can be an inspiration that changes the course of a life. The film opens with a young girl playing with a toy rocket. Her parents notice her interest and when Christmas Day arrives, the girl is thrilled when unwrapping her presents to receive a toy astronaut helmet. We then follow her journey as her interest in the universe and space travel grows, eventually taking her to university to study astrophysics. The ad finishes with her aged parents staring up into the stars knowing their daughter is fulfilling her dreams as an astronaut, looking back down at earth. Film advertisement created by St. Luke's, United Kingdom for Very, within the category: Retail Services.

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Direct advertisement created by VML, United States for Legoland, within the category: Recreation, Leisure.

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Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

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Ronald McDonald House BC & Yukon provides accommodations for parents to stay close to their seriously ill children going through medical treatment far from home. Film advertisement created by Cossette, Canada for Ronald McDonald House Charities, within the category: Public Interest, NGO.

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"Sons of Solidarity" consciously plays with the formation of Icelandic male names that end in "-son" and the name of the disease: ParkinSON. Film advertisement created by Grey, Germany for Iceland's Soccer Team, within the category: Sports.

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Audio advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

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Film advertisement created by Leagas Delaney, Germany for one2like.com, within the category: Professional Services.

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Film advertisement created by House of Brave, South Africa for Bidvest Bank, within the category: Finance.

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A live, primetime request show was hijacked by callers, each one dedicating love songs to the same woman, leaving the poor RJ very confused. Audio advertisement created by JWT, Singapore for Lux, within the category: Health.

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Integrated advertisement created by GSD&M, United States for Popeyes, within the category: Food.

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A new traffic sign, just for the winter, to identify not the colder places, but the places with more people with cold, that is, street people and charities that need clothes. Ambient advertisement created by Mark+, Brazil for Renault, within the category: Automotive.

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Digital advertisement created by DDB, New Zealand for KiwiRail, within the category: Transport.

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Film advertisement created by DDB, New Zealand for SKY, within the category: Electronics, Technology.

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Audio advertisement created by Soho Square, Greece for CB12, within the category: Health.

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Film advertisement created by Tether, United States for Krusteaz, within the category: Food.

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Film advertisement created by Spark44, United Kingdom for Land Rover, within the category: Automotive.

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Film advertisement created by Amélie, United States for Coloradans Against Auto Theft, within the category: Public Interest, NGO.

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Film advertisement created by BBDO, United Kingdom for Lotto, within the category: Gaming.

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Digital advertisement created by Now Available, Ghana for Nescafe, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Publicis, Italy for Jagermeister, within the category: Alcoholic Drinks.




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