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To raise awareness for its FairChain (Fairtrade 2.0) coffee, Dutch brand Moyee continues to provoke the status quo. Their latest stunts include sending coffee to the world's best know whistleblowers and creating a parody of Apple's iconic 'Crazy One's' campaign.
10th anniversary celebrating & empowering women through 10 statements. Monki is owned by H&M and is a global fashion brand for women. #Monkifesto is a value-driven campaign empowering women all over the planet. This is a bold and important campaign containing 10 statements delivered by 10 brilliant and edgy women – Kiran Gandhi, Karley Sciortino, Rita Popova and many more. It's OK to masturbate (we all do it). It should be ok to be gay or transgender. It´s NORMAL (painful and messy) to have your period. It´s OK to be a drama queen. The campaign boosts Monki's target audience to believe in themselves and to go their own way. Our deliverables contain communication concept, creative direction in collaboration with Monki and photo and film production. We took the content; the ambassadors and the statements and made them the actual visual language for the campaign. Creating all the set design and typography by hand on banners, flags, and signs. Digital advertisement created by Snask, Sweden for Monki, within the category: Fashion.
Society of Grownups is a learning initiative created by MassMutual to help people through the challenges and changes in life that no one likes to talk about -- the hard parts of adulthood that everyone assumes everyone else has figured out. Digital advertisement created by The Fantastical, United States for Society of Grownups, within the category: Education.
Film advertisement created by DDB, New Zealand for McDonald's, within the category: Food.
Electric Daisy Carnival crashes into Las Vegas this weekend and the city is ready for 150,000+ partiers to light up the streets and clubs. As a preview to this 72 hour party, we surprised some unsuspecting guests at the MGM Grand Hotel & Casino by turning an elevator into a “vertical nightclub” featuring the global superstar DJ duo Krewella. Ambient advertisement created by R&R Partners, United States for Electric Daisy Carnival, within the category: Recreation, Leisure.
Digital advertisement created by smoyz, Israel for Orbit, within the category: Confectionery, Snacks.
Executive Creative Directors: Mike Pierantozzi, Stephen Leps Film advertisement created by Saatchi & Saatchi, United States for Luvs, within the category: House, Garden.
Facebook Page Link: http://www.facebook.com/plantlifebalance Facebook App Link: http://apps.facebook.com/plantlifebalance Ideaworks today launches the first phase of a five-year plan to help Australians improve their Plant/Life Balance. We’re all familiar with the idea of improving our Work/Life balance. Well, it turns out that improving our Plant/Life balance can also have beneficial effects on our health and wellbeing. Scientific studies have proved that exposure to plant life can improve our air quality, lessen our stress levels, and reduce background noise. The campaign is designed to stimulate the growth of the $6.5 billion gardening and nursery business in Australia. This first part of the five-year campaign, on behalf of the Nursery & Garden Industry Association, will see the distribution of 20,000 pot plants to office workers in capital cities across the country, calling for Australians to ‘Put A Plant On Your Desk’. Each plant will invite its new owner to join the ‘Put A Plant On Your Desk’ app, the most ambitious Facebook app in Australia to date. And those unlucky enough not to be given a plant on the day, can easily join in the fun. Over the next twelve weeks, the app users can give their plants a name, share pix, dress them up, take them out to lunch (yes!), win amazing prizes and find out lots of cool facts about their very own plant … and tips on how to look after it. And for those who don’t have already have a plant, a Plant Matcher will identify your ideal plant partner! Digital advertisement created by Ideaworks, Australia for Nursery & Garden Industry Association, within the category: Industrial, Agriculture.
Digital advertisement created by Buzzman, France for Burger King, within the category: Food.
While all the experts are theorising that data is the new currency, Shackleton, part of Accenture since 2019, have actually put this into practice with Data Pro Quo, the world's first vending machine where products are paid for with data. You can buy a smoothie with your email address, a snack by answering two business questions, and even some airpods by filling in a questionnaire. In this project, Shackleton collaborated with Accenture Interactive's innovation team, the Kenai Workshop, to build the machines, and with the Evoca Group, a leading multinational company in the vending machine sector. Intended for B2B environments, its goal goes beyond implementing the new business paradigm and capturing real data to use to refine the consultancy's future projects. The V1 is already up and running at Accenture’s Digital Hub in Madrid. Just as with any other vending machine, the user chooses the item they want to buy, but when it's time to pay, there is no slot into which to insert money or a payment terminal for a card. Instead, the buyer finds a screen on which to answer a series of simple questions, but designed to provide useful and actionable data. It also features an interface designed to offer a seamless user experience. Experiential advertisement created by Shackleton, Spain for Shackleton, within the category: Agency Self-Promo.
Integrated advertisement created by John St, Canada for Heart and Stroke Foundation, within the category: Public Interest, NGO.
Film advertisement created by BBDO, United States for Visa, within the category: Recreation, Leisure.
Film advertisement created by Zulu Alpha Kilo, Canada for Interac, within the category: Finance.
Film advertisement created by Mistress, United States for World Surf League, within the category: Public Interest, NGO.
Digital advertisement created by Flock, Mexico for Nike, within the category: Fashion.
Film advertisement created by JWT, India for Junglee Games, within the category: Gaming.
Film advertisement created by Decembrist, Russia for Stenn, within the category: Personal Accessories.
Film advertisement created by CP+B, United Kingdom for Letgo, within the category: Professional Services.
Spotify Relief is a feature inside Spotify which with the assistance of an Apple Watch can detect a panic attack and with the help of music later sooth it out. Digital advertisement created by Miami Ad School, Germany for Spotify, within the category: Electronics, Technology.
This film tells a real story about a father who always wanted to have a son to help him run the farm, but he only had daughters. After some challenges his youngest daughter revealed herself as a good farmer and a really good partner that her dad can trust to do the hard work in the farm, just like a Ford Ranger. Film advertisement created by GTB, Brazil for Ford, within the category: Automotive.