Film advertisement created by The Fuel Agency, Australia for Department of Education and Early Childhood Development, within the category: Public Interest, NGO.

Digital advertisement created by M&C Saatchi, Sweden for LG, within the category: Electronics, Technology.

Digital advertisement created by CLV, Spain for Aponiente, within the category: Food.

Digital advertisement created by Publicis, Brazil for SBT, within the category: Media.

Film advertisement created by Saatchi & Saatchi, Israel for Splendid, within the category: Confectionery, Snacks.

Film advertisement created by Wunderman, United Kingdom for Nicotinell, within the category: Health.

Film advertisement created by BMF, Australia for ALDI, within the category: Food.

A live video feed from a bbq 24 hours a day. Every now and then the grill gets filled with steaks and meat products. The rules are simple - be the first to grab a steak from the grill - and it's yours! The exact product you tagged yourself on gets packed and sent to your house in 45 minutes. Ambient advertisement created by MRM, Romania for Lidl, within the category: Retail Services.

Film advertisement created by McGarrah Jessee, United States for YETI, within the category: House, Garden.

Ambient advertisement created by Saatchi & Saatchi, Italy for Italian Culture Week, within the category: Recreation, Leisure.

Film advertisement created by Untitled Content, Canada for Green Beaver, within the category: Health.

Film advertisement created by Dude, Italy for Napapijri, within the category: Fashion.

Film advertisement created by la comunidad, Argentina for ESPN, within the category: Media.

Film advertisement created by CLV, Spain for Rochas, within the category: Beauty.

Durex's Farewell Elizabeth campaign is directed at men throughout Turkey and began in January 2014. The commercial parodies the television program Oobi and features a man humorously dating one of the show's hand-puppet characters. Digital advertisement created by Havas, Turkey for Durex, within the category: Health.

Film advertisement created by David, Brazil for Burger King, within the category: Food.

Integrated advertisement created by GSD&M, United States for Popeyes, within the category: Food.

Film advertisement created by JWT, Netherlands for Plus Supermarkets, within the category: Retail Services.

Digital advertisement created by DDB, New Zealand for KiwiRail, within the category: Transport.

Introducing THE WASHABLE BOOK, the world’s first picture story book that teaches the importance of hand-washing, while washing the pages. As the children wash the hands of the characters on each page, the colors of the illustrations are revealed with a special printing technology. At the same time they learn through the act of washing their hands that germ-free hands are key to a healthy future. All children have wishes for their future. However, in developing countries, 6000 children die every day from infectious diseases such as pneumonia, diarrhea and malaria which are transmitted via dirty hands. Angfa, a Japanese soap company wanted to teach them the importance of hand-washing to protect their lives and their future. Since its launch, the story of the WASHABLE BOOK spread through numerous media with over 1.5 billion impressions and increased sales of Angfa’s soap by 1730%. But most importantly, it’s changing children’s lives and making their wishes all the more real. Direct advertisement created by McCann, Japan for Angfa, within the category: Public Interest, NGO.