This ad is aimed at people who don't have first aid training, and shows how helpless this can make you feel. It is a highly emotional depiction of a parent's protective instincts for her child. It's confronting, but not as confronting as the thought that you could have helped to save a life. Film advertisement created by The Brand Agency, Australia for St John Ambulance, within the category: Health.

Film advertisement created by Jung von Matt, Germany for Nikon, within the category: Electronics, Technology.

Digital advertisement created by Ottoboni, Sweden for Nordic Wellness, within the category: Recreation, Leisure.

McCann San Juan created a campaign starring Pepito, a beloved fictional character from a comic strip Ambient advertisement created by McCann, Puerto Rico for Primera Hora, within the category: Media.

Film advertisement created by Saatchi & Saatchi, Poland for Tuborg, within the category: Alcoholic Drinks.

Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.

Film advertisement created by TBWA, Belgium for Telenet, within the category: Electronics, Technology.

Film advertisement created by Krow, United Kingdom for Kinder Surprise, within the category: Confectionery, Snacks.

Film advertisement created by POL, Norway for Audi, within the category: Automotive.

Full length documentary and large-scale photogenic series called "The Illustrated Man," which features male fashion icons, athletes, musicians, models, actors and influencers across America and Europe. The series captures the re-imagination of tattoos from the stereotypical associations of sailors and the criminal classes, into the celebration of mainstream pop culture, fashion trends, branding and social influence. http://www.sophyhollandphotography.com/illustratedman/

Following the launch of ‘Little can be huge’ earlier in August, Spark have come out with the first of many stories extending moments from their launch ad with the help of Colenso BBDO. Dubbed ‘Celebrate Family’, the film is an emotional take on Spark’s ‘Little can be huge’ platform. Colenso CCO, Levi Slavin, says it’s a story about how a little thought, a little online research, and a little effort can make all the difference in the world. The film tells the story of a single mum and her 10-year-old boy in the weeks leading up to Father’s Day. Mum does her best not to show it, but we can tell that this is a particularly difficult time of year. Film advertisement created by BBDO, New Zealand for Spark, within the category: Electronics, Technology.

Security cameras have reached such a degree of definition that for criminals is increasingly difficult to keep anonymity. Starting from this assumption, we imagined that during a series of fierce disorders, the protagonists themselves would release all the information needed to be traced. In this case we have transformed a typical hooligan chorus into the declamation of the complete details of the most aggressive subject of the group. Film advertisement created by JWT, Italy for Foscam, within the category: Electronics, Technology.

Film advertisement created by la comunidad, United States for Victoria, within the category: Alcoholic Drinks.

A commercial that acts as a brake. This is the best way to describe the new campaign by mortierbrigade on behalf of Kia. You see, the Kia Niro has an autonomous emergency brake assist system and will therefore always stop on time in case of emergencies. To demonstrate this innovative technology, mortierbrigade has come up with the idea of creating a commercial that helps you do just that on your TV: stop in time. The campaign is based on the over-forwarding phenomenon that occurs during binge watching, and offers a clever solution to it. This television commercial is at the end of a commercial break and warns you that it's about to finish and your show is about to resume. With this campaign, mortierbrigade proves that advertising agencies can use creative solutions to sidestep the obstacles that they’re faced with. Film advertisement created by Mortierbrigade, Belgium for KIA, within the category: Automotive.

The Swedish Civil Contingencies Agency is responsible for issues concerning civil protection and public safety. With this campaign they want people to become more careful when it comes to sharing sensitive information on the Internet. We raised the question: “Why do we share information on the Internet, that we would never share elsewhere." Film advertisement created by Le Bureau, Sweden for Swedish Civil Contingencies Agency, within the category: Public Interest, NGO.

A young man is about to have his biggest fight to date.

Vehicle testing. There are a thousand ways to do it, and sometimes, the impossible happens. But in Colombia, despite great development advances, there is still much to be done. That's why at Chevrolet we believe that to make a real difference we could take better advantage of our test drives, to help those in need. Experiential advertisement created by BBDO, Colombia for Chevrolet, within the category: Automotive.

The creative idea is to substitute the over consumption of harmful medicines like Xanax with dance to overcome anxiety.

Two A.I.’s — one older generation and one newer — wander through a looking-glass of a limbo world, gazing at humanity’s past and present in search of humans who might carry the torch into humanity’s future -- and give what knowledge they can, in hopes that we may one day solve the problems we'll face in the future. This is a branded short film for the Japanese technologies company, HITACHI, where the company was seeking to find a way to tell an emotional story about the many crises we face as a human race, and our relationship to artificial intelligence. It was a unique situation where a technologies company sought to craft an abstract, art-driven and hypothetical film as a vessel to spread an important message to anybody developing artificial intelligence: that we must do so quickly and with a moral compass, in hopes that one day AI will be advanced enough and driven by empathy to help human beings solve potential crises together... as AI, being one of our greatest creations, may be the essential factor in ensuring the survival of the human race.

Editorial Company: David Inc. Film advertisement created by Goodby Silverstein & Partners, United States for HP, within the category: Electronics, Technology.