Film advertisement created by DDB, New Zealand for YWCA, within the category: Public Interest, NGO.

For almost 50 years, Closeup Toothpaste has always stood for confidence to act on one’s attraction. Attraction has evolved with the times, but many young people in the Philippines are still restricted by cultural mindsets and media portrayals that hinder them from getting close. As a champion for Closeness, Closeup launched #FreeToLove, a movement that supports closeness of all kinds - regardless of gender, age, race, class. Film advertisement created by MullenLowe Group, Philippines for Closeup, within the category: Health.

Direct advertisement created by FCB, China for Go Player, within the category: Non-Alcoholic Drinks.

Film advertisement created by WBrazil, Brazil for Ipanema, within the category: Fashion.

Digital advertisement created by McCann, Peru for Entel, within the category: Electronics, Technology.

Film advertisement created by Not Perfect, Latvia for Tele2, within the category: Media.

Film advertisement created by Mortierbrigade, Belgium for Belgian National Lottery, within the category: Gambling.

Film advertisement created by FCB, United Kingdom for Department for Education, within the category: Public Interest, NGO.

Big natural disasters have left us very shocking images and footage. We found out that traffic signs are constant witnesses in several journalistic pictures in different media. Through real journalistic photos of several floods, hurricanes and storms around the world, we reinterpreted traffic signs sunk in the water, like if they were signs sent to humans from the nature and the earth. Film advertisement created by MullenLowe Group, Colombia for Conservation International, within the category: Public Interest, NGO.

Film advertisement created by Ogilvy, Japan for ADOT, within the category: Public Interest, NGO.

Design advertisement created by Leo Burnett, Italy for MIA, within the category: Public Interest, NGO.

Integrated advertisement created by John St, Canada for Heart and Stroke Foundation, within the category: Public Interest, NGO.

Camp Lucky is honored to help bring to life The Salvation Army’s new giving campaign PSA, “Keep It Going.” The film, via agency LERMA/ and directed by Jeff Bednarz, is a holiday tribute to the families The Salvation Army serves. It features real people who face critical choices and still continue to move forward. The film is an authentic, compassionate look at the challenges many face and highlights that when you give, hope marches on. Film advertisement created by LERMA/, United States for The Salvation Army, within the category: Public Interest, NGO.

Dominik Heinrich, Creative Innovation Director, MRM//McCANN Germany Digital advertisement created by McCann, Germany for Mammut, within the category: Fashion.

Digital advertisement created by Walrus, United States for Tiny Toast, within the category: Food.

Film advertisement created by Publicis, Italy for Heineken, within the category: Alcoholic Drinks.

Film advertisement created by Barton F. Graf, United States for Hay Day, within the category: Gaming.

Film advertisement created by Dare, United Kingdom for Diageo, within the category: Alcoholic Drinks.

Film advertisement created by BBDO, Germany for Smart, within the category: Automotive.

Direct advertisement created by McCann, Peru for Coca-Cola, within the category: Non-Alcoholic Drinks.