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We developed a creative platform `The city will speak to you first` to emphasize the uniqueness of this app. The whole city struck up a direct conversation with citizens. All of it began with city transport, which advised commuters to change to a more advanced trip payment method. Soon after, supermarkets spoke to people as well. This was mostly caused by quarantine due to the coronavirus: Ukrainians were asked to leave their houses as little as possible in order to stay safe. However, there was still a need to shop for groceries, so EasyPay tackled it in its application. Supermarkets urged citizens to stay at home through outdoor advertising and SMM, while EasyPay promised to tackle the question with groceries. At the moment, transport and supermarkets have spoken to the audience, but in a while restaurants, cafes, petrol stations and the whole city will, too. Integrated advertisement created by NEBO Ideas Agency, Ukraine for EasyPay, within the category: Electronics, Technology.
Film advertisement created by Yard, United States for Isopure, within the category: Non-Alcoholic Drinks.
Film advertisement created by TRY, Norway for Hafslund, within the category: Public Interest, NGO.
Film advertisement created by BBDO, Belgium for Cecemel, within the category: Non-Alcoholic Drinks.
Film advertisement created by Serviceplan, Belgium for ING, within the category: Finance.
Last July, Belgium experienced one of the most devastating floods in its history. The material damage caused by this deluge was enormous: houses, cars, furniture… but also photos were damaged. These 'damaged' photos do not represent a lot of financial value, but their emotional value is enormous. The memories linked to these photos are priceless. Thousands of photos were severely damaged by the sudden and rapid flooding. With the support of Canon, the 'ReStory' project aims to restore as many photos as possible. A small but valuable contribution to the emotional recovery of the region. Content advertisement created by FCB, Belgium for Canon, within the category: Electronics, Technology.
Film advertisement created by Ogilvy, Japan for ADOT, within the category: Public Interest, NGO.
Audio advertisement created by FCB, South Africa for Bloom’s Pharmacy, within the category: Pharmaceutical.
Film advertisement created by McCann, Dominican Republic for Nido, within the category: Non-Alcoholic Drinks.
How do you produce a billboard campaign for a sustainable store and still remain sustainable? Well, we used the natural wood from old billboards and made a fully sustainable campaign without using any vinyl, paper or inks. Outdoor advertisement created by Saatchi & Saatchi, United Arab Emirates for The Change Initiative, within the category: Retail Services.
French luxury Champagne house, Lanson, has launched a new campaign, called “Celebrating 40 years of Champions”. The campaign pays tribute to the brand’s 40-year association with The Championships, Wimbledon, telling the story of how 1977 was the perfect start to an iconic partnership, and a toast to the next 40 years. The campaign, created by Space, uses vintage footage from the Wimbledon archives to showcase the evolution of the crowd, fashions and The Championships itself over the past four decades, while one of Britain’s greatest tennis players – Virginia Wade – narrates a teaser film designed to build excitement for the main film. Film advertisement created by Space, United Kingdom for Champagne Lanson, within the category: Alcoholic Drinks.
iDectect is a simple tool that use Face ID technology of the iPhone X to help to detect and reduce the consequences of a stroke. Digital advertisement created by Miami Ad School, Spain for iPhone, within the category: Electronics, Technology.
Digital advertisement created by NYU, United States for Microsoft, within the category: Electronics, Technology.
Vehicle testing. There are a thousand ways to do it, and sometimes, the impossible happens. But in Colombia, despite great development advances, there is still much to be done. That's why at Chevrolet we believe that to make a real difference we could take better advantage of our test drives, to help those in need. Experiential advertisement created by BBDO, Colombia for Chevrolet, within the category: Automotive.
Purely iconic is a journey along 20 years in which Serial Cut™’s creative process is deconstructed in a very conceptual fashion. Film advertisement created by Serial Cut, Spain for Serial Cut, within the category: Agency Self-Promo.
Mitoys is a cultural startup that wants to connect the new generation through design and technology with paraguayan culture. With Mitoys, we recreate the mystical stories about the paraguayan myths. Indigenous art was our inspiration to create the identity of the project. We designed the stories of guarani myths with the Mby’a Guarani Community from the Paraguayan Chaco. The process was 100% handmade. We simply used paper and black ballpoint pen to create the artistic work and typographies. Film advertisement created by TBWA, Paraguay for Mitoys, within the category: Public Interest, NGO.
Film advertisement created by BBDO, New Zealand for Fresh N' Fruity, within the category: Food.
Digital advertisement created by Denizen, United States for Denizen, within the category: Agency Self-Promo.
Film advertisement created by Saatchi & Saatchi, Germany for Deutsche Telekom, within the category: Electronics, Technology.