Film advertisement created by Laughlin Constable, United States for Boys & Girls Club of Chicago, within the category: Public Interest, NGO.

Digital advertisement created by JWT, United Kingdom for Bepanthen, within the category: Health.

Tiny Tinie Performs Whoppa on a Whopper Digital advertisement created by BBH, United Kingdom for Burger King, within the category: Food.

Psychological insights were used throughout the film’s development and production. From its narrative arc and character depictions, to the soundtrack, pace and use of colour, a range of elements were specifically devised to evoke anger and motivate action. Variations of the film were tested before release. The results were then used to optimise the final edit to maximise the motivating form of anger and action that was intended. On average, watching the film made participants feel over 3 times angrier, results showed. Further, the more intense they found the film and the angrier they were, the stronger their desire to take action and buy Hey Girls products. Film advertisement created by DDB, United Kingdom for Hey Girls, within the categories: Health, Personal Accessories.

Babies are undoubtedly at their happiest when cradled constantly in the arms of their Mummy or Daddy. Unfortunately, some day-to-day activities don’t lend themselves to being carried out with a baby under one arm – cooking, for example. Which is precisely why Serviceplan Campaign has joined forces with HiPP to design the Onehand-Cookbook, containing healthy and delicious recipes for parents. These can be prepared quickly and simply with just one hand using a jar of HiPP baby food as their starting point. Integrated advertisement created by Serviceplan, Germany for HiPP, within the category: Food.

Digital advertisement created by DDB, United States for United States Tennis Association, within the category: Recreation, Leisure.

Canadian Production Service Company: Transmission Inc. Digital advertisement created by Cheil, Canada for Samsung, within the category: Electronics, Technology.

Film advertisement created by MMDI, Canada for Nando's, within the category: Food.

Digital advertisement created by Dentsu, Canada for MTL Tattoo, within the category: Professional Services.

Film advertisement created by Buzzman, France for OUIBUS, within the category: Transport.

Film advertisement created by Milk, Lithuania for Valdorfo, within the category: Food.

Film advertisement created by The Monkeys, Australia for Pauls Dairy, within the category: Non-Alcoholic Drinks.

Courtesy of Air Canada, Henry and members from Ajax Creative flew to France to capture the celebration, the stories, and the emotion behind the 75th anniversary of the D-Day landings and the Normandy Campaign. Film advertisement created by Ajax Creative, Canada for Air Canada, within the category: Transport.

The new campaign of FAD (Help for Drug Addiction Foundation), a private non-profit Spanish institution, has a fundamental mission to prevent the drug consumption and other risky behaviours of adolescents, appeals to individual and collective responsibility as the only way to deal with this problem. In other countries, everybody knows the popular saying “It’s easier said than done”. In Spain, we have a similar saying that emphasizes in the fact that from words to action there is a long road to walk. This long road is what we call in Spanish “TRECHO”. We have created "EL TRECHO", a popular place between saying and doing something, which we all know but until now nobody had decided to go, becomes the key to go from "SAY that no minor should drink alcohol" to "MAKE any minor drink alcohol". Film advertisement created by Saatchi & Saatchi, Spain for FAD, within the category: Public Interest, NGO.

Film advertisement created by Nail, United States for Lifespan, within the category: Health.

The set-up connected via streaming with the party that was happening at that exact time in Ibiza through a 360º projection. Within the installation, ANTS go-gos were dancing at the same pace and rhythm as those at Ushuaïa, a water mirror simulated the pool and the decoration was projected as real as the one at Ushuaïa. Director general: Antonio Méndez. Equipo de cuentas: Daniel Terry, Ana Dominguez Ambient advertisement created by Tango, Spain for Coca-Cola, within the category: Non-Alcoholic Drinks.

The world has lived with COVID-19 for a year. During this hard time full of uncertainty and sorrow, a shade of light has gradually changed sadness into hope, with breakthroughs in vaccines now people have adapted, ready to get up and get their normal life back. Sasa & Finch wants to appreciate the progress, hard times, and all the hardships that we’ve endured for the past year around the world. Through a simple song and uplifting music video in collaboration with the Indonesian Music Group; HiVi!, we want all the people regardless of their belief, ethnicity, and nation, to just enjoy the moment and stay hopeful with us. Film advertisement created by FCN, Indonesia for Sasa, within the category: Food.

Film advertisement created by Santo, United Kingdom for Diesel, within the category: Fashion.

Women often carry the burden when it comes to household chores, and have historically endured the double burden of a career and the social pressures of caring for their homes and families. According to an IBGE survey in 2020, women spend twice as much time as men on household chores. Brastemp has launched an initiative this month with "Household chores are everyone's chores" – a new campaign created by FCB in partnership with consulting company Think Eva, aimed at promoting the equal division of household chores among men and women. Brastemp leads the conversation from a unique perspective – and a fact that Think Eva identified at Brastemp's request: women on average spend four years of their lives doing laundry. This is a time that men are free to use for personal development, career advancement, leisure, or simply resting. In order to promote awareness about the subject, Brastemp is also extending the debate to its product line, by "launching" a fictitious washing machine dubbed "Brastemp Shareding Edition." The launch of the new product is meant to drive home that laundry is a chore to be shared by everyone, not only women. Film advertisement created by FCB, Brazil for Whirlpool, within the categories: Electronics, Technology, House, Garden.