Film advertisement created by BBH, United Kingdom for Tango, within the category: Non-Alcoholic Drinks.

Audio advertisement created by Lg2, Canada for Farnham Ale & Lager, within the category: Alcoholic Drinks.

Film advertisement created by mlnteraction, Thailand for Suntory, within the category: Non-Alcoholic Drinks.

Breaking TechRewards challenges, a novice programmer becomes an experienced developer and get a prestigious job in a large corporation. Animation for Microsoft Tech Rewards conference in San Francisco, USA. ​​ Digital advertisement created by BeaversBrothers, Russia for Microsoft, within the category: Electronics, Technology.

Film advertisement created by Ron Foth, United States for California Academy of Sciences, within the category: Recreation, Leisure.

Film advertisement created by Selection SRL, Italy for Vivident, within the category: Confectionery, Snacks.

Film advertisement created by la comunidad, Argentina for FilmSuez, within the category: Recreation, Leisure.

Film advertisement created by BBDO, United States for Starbucks, within the category: Non-Alcoholic Drinks.

Outdoor advertisement created by Saatchi & Saatchi, United States for Toyota, within the category: Automotive.

Film advertisement created by BETC, France for Peugeot, within the category: Automotive.

Film advertisement created by FF, United States for Marriott, within the category: Hospitality, Tourism.

Film advertisement created by WCRS, United States for Candy Crush, within the category: Gaming.

Website: www.mydaughterwill.org Content advertisement created by JWT, India for HAIYYA, within the category: Public Interest, NGO.

Film advertisement created by McCann, United Kingdom for L'Oreal, within the category: Beauty.

Film advertisement created by Bcube, Italy for BMW, within the category: Automotive.

Film advertisement created by Extreme Group, Canada for first6weeks.ca, within the category: Public Interest, NGO.

Film advertisement created by Lowe, United Kingdom for Electoral Commission, within the category: Public Interest, NGO.

One of India's largest online furniture stores, Urban Ladder opened its first physical store in July 2017. These radio spots were released to let people know of our on-ground presence.

The ProblemThe target group of the Mercedes-Benz Sprinter think they can not afford one because Mercedes-Benz is often seen as a very expensive brand. In reality the Mercedes-Benz Sprinter is a really affordable option compared to other vans in its league.But because potential buyers think they can not afford a new van they go look for a cheaper alternative on the internet. To show people it’s better to spend a little more money on a brand new Mercedes -Benz Sprinter than buying a second hand van from the competition we did something different. The IdeaInstead of promoting the new Sprinter we started selling second hand vans of the competition. On the Dutch Ebay called Marktplaats, the number one site where people sell their cars, we placed fake adverts of our competitors. On first sight these seem to be normal adverts of people trying to sell their van. But when you browse the pictures you see a brand new Sprinter that is parked in the background. Big letters on the side of the Sprinter tell you that you be better of buying this brand new sprinter than the second hand van in the advert. When people call the telephonenumber they hear a voicemail of an angry car salesman that tells you to go to the Mercedes-Benz dealer. When they send an e-mail they receive an autoreply message.The ResultsThe adverts where viewed more than 20.000 times in one day, a normal Marktplaats ad just 20 times. Quickly it got picked up by Autoblog. nl, the biggest carblog in the Netherlands with more than 1 million unique visitors and after that other carblogs followed. It started a buzz on Twitter and also attracted Spitsnews. We received a large amount of voicemail and e-mail replies of people asking about the Sprinter. Two fake adverts on Marktplaats, a total cost of 150 Euros and a lot of free publicity turned this campaign into a real success. Digital advertisement created by N=5, Netherlands for Mercedes, within the category: Automotive.

This isn't friendship, this is fanship.