To generate donations for “Colorado Gives Day,” December 10, on which Coloradans are urged to support any of the hundreds of Colorado local nonprofits registered with coloradogives.org , the successfully crowd-funded creator of “Emoji Dick,” which is Herman Melville’s classic translated into emoji, reluctantly admits what many viewers might already be thinking: that they could probably find more useful and more worthy causes to give their money to. Film advertisement created by TDA_Boulder, United States for FirstBank, within the categories: Finance, Public Interest, NGO.

ASICS GEL® technology is a central element to the history and future of the brand, and ‘ENGINEERED FOR EVERYDAY’ exhibits this. The campaign showcases the scientific elements ASICS apply to the creation of their products, playfully testing the footwear and the wearers in a stylized lab setting, putting each model through their paces in every day scenarios. Participants use VR to simulate running for a bus, are challenged to push start a car and dance in a bass-heavy club simulator. These scenarios highlight how ASICS has combined elements of its performance technology to give users comfort and cushioning to create new models containing GEL® technology that are ‘ENGINEERED FOR EVERYDAY’. The campaign runs across markets globally, featuring six core products that all share GEL® technology within their DNA, using the component in new and expressive ways. Integrated advertisement created by Likefriends, Netherlands for ASICS, within the categories: Fashion, Retail Services, Sports.

We could all use a break from shooting zombies, defeating dragons, and blowing up buildings. While most games focus on violence and destruction, it’s about time we use this platform for positive change. RARE wants us to create a game that’s a force for good, that not only makes players feel good but also does good. But one game can’t address all the issues the world is facing. So we created dozens. Introducing XBOX Game Changers: A self-sustained platform for bringing real-world impact. Through gamers, XBOX and Rare will develop a game series that tackles a multitude of causes. By getting gamers to do what they do best, and put their creativity and problem-solving skills to the test, they will take part in a gaming experience that encourages conversation and action around important causes. Experiential advertisement created by Miami Ad School, United States for Xbox, within the category: Gaming.

B2B sales and marketing techniques have gotten, frankly, a little stalker-ish over the past few years... Film advertisement created by Umault, United States for Umault, within the category: Agency Self-Promo.

Since the mid-90s the Xgames, a competition created and broadcasted by ESPN has helped take sports such as Skateboarding and BMX into the mainstream. Since it's first edition in 1995 various sports have been added to the games, and generations and generation of fearless atheletes (read: absolute nutcases) have been crowned champions. So with the Xgames turning 18 this summer, and therefore reaching adulthood, ESPN has decided to celebrate this special birthday by releasing film starring female skateboarder Karen Jonze. Film advertisement created by Africa, Brazil for ESPN, within the category: Media.

As its Premium Partner, Audi handed out new cars to the FC Barcelona squad for the 2013/14 season. Before the handover, the football players took part in an activity that called on them to use their minds The Audi Mind Race is a technological challenge, which features miniature Audi R18 e-tron quattro cars which the players moved through their own mind, as the energy generated by the players' brains powered the vehicles. The race track features a fast moving object detection and real time projection mapping that follows the cars performances. Ambient advertisement created by DDB, Spain for Audi, within the category: Automotive.

Outdoor advertisement created by Brave, United Kingdom for Nouvelle, within the category: House, Garden.

Digital advertisement created by Rooster, Canada for Montreal Canadiens, within the category: Recreation, Leisure.

Film advertisement created by Action Global Communication, Moldova for Equality Council, within the category: Public Interest, NGO.

Film advertisement created by Lg2, Canada for Tourism Montreal, within the category: Hospitality, Tourism.

We toast outdoor season in Canada with a new product from Gay Lea that brings the taste of the campfire home. Pre-roll, display and OOH make up the national campaign effort. Integrated advertisement created by Agency59, Canada for Gay Lea, within the category: Food.

Experiential advertisement created by 5SEIS, Argentina for 20th Century Fox, within the category: Movies.

For São Paulo’s 17th International Contemporary Art Festival, we created an online tool for people to escape from their virtual routines, that habit of checking out thousands of times the same websites every day. By logging on to www.botaodeescape.com it is possible to install this escape button by dragging the escape icon onto the toolbar of the browser. When clicked, it takes you, randomly, to several different websites, articles, images and videos recommended by the festival’s artists, including special guest Olafur Eliasson. Digital advertisement created by Saatchi & Saatchi, Brazil for SESC_Videobrasil, within the category: Recreation, Leisure.

Digital advertisement created by Barkley, United States for Take5, within the category: Confectionery, Snacks.

Film advertisement created by Leo Burnett, United States for Shriners Hospitals for Children, within the category: Health.

Who's never turned to a quick tutorial online to learn how to make a dish or watched, hypnotized, as a sped-up step-by-step turns eggs, flour, and sugar into a magnificent cake? These express recipes, social-media darlings, always seem to go right. But in practice, that's not always the case. And what if things go wrong? Taking this as its jumping-off point, iFood, in a campaign created by AlmapBBDO, presents parodies of online recipes, suggesting to the audience that when things don't turn out perfectly, they can always fall back on the countless possibilities and ease of the leading platform for online food delivery in Brazil. The ads poke fun at the audience with the tagline: "Didn't work? Order it from iFood." Film advertisement created by BBDO, Brazil for iFood, within the category: Food.

Film advertisement created by Dare, Canada for Boys and Girls Clubs of Canada, within the category: Public Interest, NGO.

Film advertisement created by Saatchi & Saatchi, Romania for Lexus, within the category: Automotive.

Digital advertisement created by Goodby Silverstein & Partners, United States for Goodby Silverstein & Partners, within the category: Agency Self-Promo.

The world’s very first Oceanic Plasticarium is literally bringing plastic soup to the people. The glass cube is a brand new museum piece, which contains 2,700 liters (713 gallons) of plastic soup, sampled directly from the Pacific Ocean, brought to the Institutes founded to educate people about the history of mankind and nature. Filling in a crucial – but missing - part of history. “People often see plastic waste as such an overpowering problem, that feels like it’s too big to do anything about. Our goal with this project is to change that. We are encouraging everyone to take ownership. Plastic soup is something we have created together, and we’re all part of both the problem and the solution. By altering our behavior, together we can make single-use plastics a thing of the past. Our aim is to banish plastic soup to the history books. So that in the future, the only place you will ever be able to see it will be in museums like the Tropenmuseum,” says Merijn Everaarts, founder of Dopper and initiator of the Oceanic Plasticarium.