Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

According to a study, over 40% of girls quit sports during their teenage years. Although this statistic is highly disturbing, it doesn’t come as a surprise. The prejudice against women in sports is such deep-rooted issue that even after years, the organisations which have aimed to address this, have only been able to generate a few ripples. Adidas wanted to create a tide. While looking for reasons, we came across a startling fact. A study by UNESCO indicates, only 4% of sports news is dedicated to women. This heavy media bias which is often ignored, is a rather significant contributor to this scenario. We decided to change that narrative. Our Idea: 50/50 Instead of buying TV spots, outdoor spaces and newspaper columns, Adidas buys air time on TV and an extra page in newspapers to ensure equal distribution between men and women sports news. In turn, giving young girls what they need the most, idols, inspirations, and stars they can aspire to be. Integrated advertisement created by Miami Ad School, India for Adidas, within the categories: Fashion, Retail Services.

Film advertisement created by Wing, United States for Havana Film Festival, within the category: Recreation, Leisure.

Film advertisement created by Lowe, Canada for Type Books, within the category: Media.

Film advertisement created by Ogilvy, India for Mentos, within the category: Confectionery, Snacks.

Digital advertisement created by Acne, Sweden for Max Burgers, within the category: Food.

Ambient advertisement created by Saatchi & Saatchi, Israel for Ford, within the category: Automotive.

Camp Lucky is honored to help bring to life The Salvation Army’s new giving campaign PSA, “Keep It Going.” The film, via agency LERMA/ and directed by Jeff Bednarz, is a holiday tribute to the families The Salvation Army serves. It features real people who face critical choices and still continue to move forward. The film is an authentic, compassionate look at the challenges many face and highlights that when you give, hope marches on. Film advertisement created by LERMA/, United States for The Salvation Army, within the category: Public Interest, NGO.

Digital advertisement created by DDB, New Zealand for Paw Justice, within the category: Public Interest, NGO.

Film advertisement created by Red Urban, United States for Richmond Optometry, within the category: Professional Services.

Film advertisement created by BBDO, United States for Guinness, within the category: Alcoholic Drinks.

Film advertisement created by Y&R, Argentina for Loto, within the category: Gaming.

Digital advertisement created by Serviceplan, Italy for Rolling Stone, within the category: Media.

Film advertisement created by Herezie, France for Vitalfan, within the category: Pharmaceutical.

Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.

Commercial for Sony Handicam cameras filmed in Buenos Aires, Argentina. Directed by Berton Pierce for Radical Media, Germany.

Film advertisement created by Decembrist, Russia for Stenn, within the category: Personal Accessories.

An authentic revolution in city training. A Total-Body approach with high technology, energy and involvement, Programmed to enhance the body by simultaneously stimulating the muscles and the mind. A Fit-Fusion philosophy at kilometer 0: in the center of Milan, with the pay-per-train app, At rhythm of sound vibrations, light effects and inspirational videos. A new Cycling Community led by a Master Coach of international experience, Real heroes and motifs of Deep Training. Central figures of a new wave of sport based on advanced performance And the absolute balance between intensity, quality and emotion. Welcome to the age of the ENTERTRAINING! Film advertisement created by Lab81, Italy for Virgin Active, within the category: Recreation, Leisure.

Every year in Oslo, Norway about 12.000 students visit the education fair, but due to Covid, the eduaction fair couldn't be held. So we moved the entire fair to the place Covid couldn't shut down - TikTok. Digital advertisement created by Tante Randi, Norway for Osloskolen, within the category: Education.

Digital advertisement created by Dentsu, India for Monster.com, within the category: Professional Services.