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El Cronista Comercial launched its new institutional campaign enabling an audience less specialized in finances to experience economics as never before. The stars in each piece are some of the new followers on El Cronista’s Facebook fanpage. Called to an aerodrome in the outskirts of Buenos Aires, they were invited to partake in flights aboard aerobatic aircrafts 5000 meters AMSL. Stock going up and down, figures, percentages, and interest rates traditionally expressed into charts were reproduced in flights through vertical drops and ascents at 150 kph. At the same time, the participants received earphones over which they were explained what each movement represented, so they would feel the tension caused by numerous crises, namely that of Greece, 2001, and the dot-com crisis, among others. Ambient advertisement created by Grey, Argentina for El Cronista, within the category: Media.
A POV look into the life of a tastemaker couple.
Digital advertisement created by Lowe, India for Lifebuoy, within the category: Health.
Digital advertisement created by Now Available, Italy for Nescafe, within the category: Non-Alcoholic Drinks.
Film advertisement created by Sra Rushmore United, Spain for Coca-Cola, within the category: Non-Alcoholic Drinks.
Film advertisement created by McCann, United States for USPS, within the category: Professional Services.
Film advertisement created by Lowe, Spain for Magnum, within the category: Food.
Spotify Relief is a feature inside Spotify which with the assistance of an Apple Watch can detect a panic attack and with the help of music later sooth it out. Digital advertisement created by Miami Ad School, Germany for Spotify, within the category: Electronics, Technology.
Film advertisement created by Cheil, Ukraine for Samsung, within the category: Electronics, Technology.
Digital advertisement created by Miami Ad School, United States for Apple, within the category: Electronics, Technology.
These posters come from the great love of H-57 for Star Wars and typography. We chose the three most important characters from the saga of George Lucas’ – Star Wars (Darth Vader, Yoda and a Stormtrooper) and decided to only use typographic elements for our project. Thanks to the appreciation and support of Lucasfilm, posters were put up for sale on ebay, donating the entire proceeds to the Make-A-Wish Italy, non-profit organization that realizes the wishes of children with serious illnesses. Each individual character had 300 copies printed on paper, which were then stamped and numbered. A large event was then held in Milan where the special limited edition posters printed on canvas were sold (11 copies per character). The whole project was made possible thanks to the passion and commitment of Lucasfilm and Make-A-Wish Italy and also the generosity of all those who bought the poster. Thanks to all. Exhibition Manager: Francesco Guerrera / FirstFloorUnder.com Digital advertisement created by H-57, Italy for Make a Wish, within the category: Public Interest, NGO.
Film advertisement created by Terri & Sandy, United States for Emojibator, within the category: Health.
Direct advertisement created by McCann, Romania for Mega Image, within the category: Retail Services.
Since the Harvey Weinstein story broke and the #MeToo hashtag swept the globe, Violence Against Women and Girls (VAWG) has never been higher in people’s consciousness’s – making Saturday’s International Day for the Elimination of Violence Against Women on Saturday, November 25th more important than ever - 1 in 4 women in the UK still being affected (and this rises to up to 70% in some parts of the world). To mark this hugely important day we created #DrawALine for UN Women UK – a social campaign using celebrities such as Benedict Cumberbatch, Deliciously Ella, and Gemma Styles and began with us drawing a physical orange line across Covent Garden. Film advertisement created by JWT, United Kingdom for UN Women, within the category: Public Interest, NGO.
Film advertisement created by Spike Communications, United States for Sleepy's, within the category: Retail Services.
Film advertisement created by BBDO, United States for Visa, within the category: Recreation, Leisure.
Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.
Film advertisement created by Buzzman, France for Burger King, within the category: Food.
Film advertisement created by Wieden + Kennedy, Netherlands for EA Games, within the category: Gaming.