In 2016, Wendy’s launched three new branches in the Philippines: BGC Stopover, 6789 Ayala Avenue, and a renovated Greenbelt 1 branch. Wendy’s decided to disrupt how people normally decide where to eat, through a creative incentive for potential store visitors. Using Facebook Live, a newly-launched feature at the time, the brand came up with a live stream game of Finders Keepers, telling Facebook fans that if they could guess the Wendy’s locations and find the burger, they could keep it. Digital advertisement created by MullenLowe Group, Philippines for Wendy's, within the category: Food.

Film advertisement created by TBWA, Australia for Foxtel, within the category: Electronics, Technology.

Film advertisement created by BBDO, New Zealand for New Zealand Transportation Agency, within the category: Transport.

Film advertisement created by Leo Burnett, Israel for Samsung, within the category: Electronics, Technology.

Celebrate your color with the new "PERFECT MATCH" series by LIEBHERR

Film advertisement created by TBWA, Finland for Veikkaus, within the category: Gaming.

A trophy made with a pre-salt rock. Ambient advertisement created by Momentum, Brazil for Petrobras, within the category: Industrial, Agriculture.

Happy Holidays from RED The Agency! Film advertisement created by Red, Canada for Red, within the category: Agency Self-Promo.

Film advertisement created by Buzziness, Portugal for Lisbon International Advertising Festival, within the category: Recreation, Leisure.

Billboards Beyond Borders broke new ground by using a loophole in Google Maps to create a new type of impactful advertising, by replacing existing messages on big billboards in countries where freedom of speech is under threat, with messages from journalist that had been censored or silenced. By rethinking digital advertising and repurposing Google Maps, we made a global statement on a zero media budget, and opened up new possibilities for marketing in a world where the line between physical and digital is increasingly blurred. Our billboards gave people all over the world the possibility to walk around in a world more free than the one we live in. Digital advertisement created by Åkestam Holst, Sweden for Reporters Without Borders, within the category: Public Interest, NGO.

Film advertisement created by DDB, United States for Destiny, within the category: Gaming.

Thinking in Color is the first user generated content color spectrum ever created as an immersive experience to inspire creativity by actually visualizing the colors your mind creates. Sherwin-Williams is obsessed with color and innovation. They don’t just see color, they see color as an immersive experience. Thinking in Color is the first ever opportunity to actually experience colors created by the mind. Collaborating with Wunderman Minneapolis, the team created from scratch brain-wave monitoring technology to generate hues based on brain activity. In real-time, the brain-wave monitoring headset translates brainwave activity and then visualizes the data into unique colors experiences. Since its debut, Thinking in Color has been creating unique colors from 16 million possibilities, for over 2,000 participants. These unique experiences helped create the first ever Architect Series from Sherwin-Williams, a twelve-color chip set inspired by the minds of architects. Experiential advertisement created by Wunderman, United States for Sherwin-Williams, within the category: House, Garden.

Digital advertisement created by SMFB, Norway for GEOX, within the category: Fashion.

Ambient advertisement created by Publicis, Philippines for Preview Magazine, within the category: Media.

VR / 360 video to show that in Jorge M. Rodrigo Ad Studio, even if we go to 1000km on vacation, we are always thinking of new ideas 360º.

Ambient advertisement created by NBS, Brazil for Andorinha, within the category: Food.

Content advertisement created by Biborg, France for Rainbow Six, within the category: Gaming.

We take the inconvenience of public transportation that Thais face every day and turn it into an ironic humour to let them realize that by just living their daily life, they are already fit enough to get the discount from “SMK Fit” health insurance. Film advertisement created by Rabbit's Tale, Thailand for Syn Mun Kong, within the category: Finance.