Adidas aims to lower the percentage of teenage girls quitting sports by synchronizing their lives with those of professional businesswomen.
Through the Adidas Prospects app, teenage girls are able to search for a sport or profession and select a role model to sync with. Film advertisement created by Miami Ad School, Germany for Adidas, within the category: Sports.

Film advertisement created by Selmore, Netherlands for Mona, within the category: Food.

Create a memorable label for a new beer brand blood orange spa by Housman Brewery. We told a short story about its original taste, whose plot unfolded together with its label. Design advertisement created by Soda, Russia for Hausmann, within the category: Alcoholic Drinks.

Through today’s technology, frozen fish can actually be better quality than “fresh fish.” New processes in the fishing industry have allowed fish to be frozen straight from the boat within hours of being caught – preserving the taste, texture and nutritional benefits – compared to fish sold at “fresh markets,” which often has a week or more long journey to store shelves, and a long decaying process. However, many people don’t know or think about this, and have prejudice to include frozen fish in their diet. Ambient advertisement created by Y&R, Poland for Mila, within the category: Retail Services.

This is the official campaign for Eurobest Festival's 2012 edition, made up of four spots. The campaign plays with the almost obsessive way creatives see and live their work and how sometimes, a team starts looking and behaving like a couple. That’s the proof that noone lives their work as intensely as ad people and that’s why Eurobest exists: to reward all that dedication. Film advertisement created by WeAre, Portugal for Eurobest, within the category: Professional Services.

Digital advertisement created by Wunderman, Argentina for Movistar, within the category: Electronics, Technology.

Film advertisement created by Wieden + Kennedy, Netherlands for S7 Airlines, within the category: Transport.

Film advertisement created by FCB, South Korea for Ritz, within the category: Confectionery, Snacks.

Digital advertisement created by Peterson Milla Hooks, United States for GAP, within the category: Fashion.

Film advertisement created by Lg2, Canada for SAAQ, within the category: Public Interest, NGO.

Digital advertisement created by Grey, Belgium for Child Focus, within the category: Public Interest, NGO.

The world's first stop motion commercial with real dogs! The video is taken for Russian mobile operator Beeline and talks about how to recharge your phone account directly from your phone. But what's the trick? (Rus. aphorism: Where is the dog buried?) How to recharge your phone account directly from your phone? The instruction and the flying dog are in the video. Film advertisement created by mfive, Russia for Beeline, within the category: Electronics, Technology.

To honour the man who didn’t play by the book. Direct advertisement created by Africa, Brazil for ESPN, within the category: Media.

Film advertisement created by The Greenroom, Hungary for Poli-Farbe, within the category: House, Garden.

Say hello to Octomonk – The perfect study app for school kids Young people are bombarded with impulses from all directions, all the time, making it really hard to focus when they study. This was something Gothenburg Symphony – the National Orchestra of Sweden – wanted to change, so they created Octomonk, a fun and playful app that helps children to study better with classical music (and some high jinks). Digital advertisement created by Stendahls, Sweden for Gothenburg Symphony, within the category: Education.

August 3rd. International Beer Day. What better way to celebrate, than to spend a moment with the people who really make us the best beer in the world? How did we create that moment? By challenging our drinkers to open a Corona with whatever ordinary object they had lying around. The braver, the crazier, the better! The Problem. Mexico laws regulate against any form of advertisement where a beer is opened, touched, or the words 'drink a beer' are used. We pretty much hand our hands tied, but look what happened when we invited a few people who love challenges, and our beer, to answer our call. Digital advertisement created by Element, Mexico for Corona Beer, within the category: Alcoholic Drinks.

Film advertisement created by Ogilvy, United States for Nascar, within the category: Recreation, Leisure.

Sink-or-swim marathon. Ambient advertisement created by Arriba!, Ukraine for Cinema Cafe, within the category: House, Garden.

Film advertisement created by Bcube, Italy for BMW, within the category: Automotive.

Film advertisement created by BMF, Australia for Tip Top, within the category: Food.