Film advertisement created by BETC, France for Canal+, within the category: Media.

Ambient advertisement created by Havas, United States for JC Penney, within the category: Retail Services.

Spykar, one of India’s leading denim brands, wanted to excite the country's digitally-hooked youth with its Autumn Winter ’15 Collection: the indigo dyed Spykar Blue Collection. Like most youngsters, Indian youth are on the lookout for adult content, online. Incidentally, in India, porn films are called Blue Films. This inspired a nationwide prank - India's first ever blue film festival. 10 digital films with international models clad in Spykar's Blue collection were shot. The twist was - their denims were pixelated - making these videos look like adult content. These teasing videos, shared on social media, helped grab the attention of the youth of India. Ultimately, the videos were un-pixelated, revealing the stylish Blue collection. Results: Brand’s boldness-quotient and youth-connect increased | Twitter: Trended #1 | Reach: Over 40 million people | Store footfalls: 50% increase. Digital advertisement created by Scarecrow, India for Spykar, within the category: Fashion.

Children in abusive homes are exposed to a cycle of violence that can change the way the see themselves and the world around them. Film advertisement created by Up In The Sky, Nigeria for Project Alert on Violence Against Women, within the category: Public Interest, NGO.

Slavery, Isis, beheadings and crucifixions. Just a few of the nightmares Syrian families are fleeing their homes from. In just three days, Turkey took in more Syrian refugees than Europe has in three years. Violence from the Assad regime has forced ten million people from their homes - that’s half the country - and more than 3 million out of the country itself. There are now 3.3 million refugees, and over half are children. Syria’s neighboring countries have bore the brunt of the war's effects by taking in millions. But now, they can’t keep up. In some of the poorest communities in the Middle East, the strain on resources has made life unbearable. Lebanon has welcomed 1,600,000 refugees, swelling its population by 36%. While at last count the UK had only resettled 54.

Digital advertisement created by BBDO, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.

Ronald McDonald House BC & Yukon provides accommodations for parents to stay close to their seriously ill children going through medical treatment far from home. Film advertisement created by Cossette, Canada for Ronald McDonald House Charities, within the category: Public Interest, NGO.

Film advertisement created by Bullpen Integrated, United States for SurveyMonkey, within the category: Professional Services.

Digital advertisement created by Sleek Machine, United States for Century 21, within the category: Professional Services.

Film advertisement created by DDB, United States for WATERisLIFE, within the category: Public Interest, NGO.

Digital advertisement created by Barton F. Graf, United States for Little Caesars, within the category: Food.

The American Independence Day is a good chance to celebrate technology's ability to create independence for those who normally can’t enjoy it. Autonomous vehicles have many advantages, but maybe the most heartwarming one is this ability to create equality on the road – for those who can’t drive today. We are proud to take part in the exciting field of AI because, Artificial Intelligence needs the most Intelligent Interconnect solutions.

Direct advertisement created by Accademia di Comunicazione, Italy for Coca-Cola, within the category: Non-Alcoholic Drinks.

Film advertisement created by Saatchi & Saatchi, Argentina for Sprite Zero, within the category: Non-Alcoholic Drinks.

The sun rises in a training room. A boxer is ready to step into the ring. He is determined. In a series of cuts plans, we discover sportsmen and sportswomen who get ready and repeat their scales tirelessly. We also see unknown persons for whom sport is a game, who enjoy the life. Inspiring slogans, that became a common thing in sports advertising, appear in overprinting. But at the very end, a voice-over reveals that this is not an advertising for any sports brand. But a film entirely made from Getty Images’ contents, images and music included. Film advertisement created by La Chose, France for Getty Images, within the category: Professional Services.

Film advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

Film advertisement created by Publicis, India for Zee Cafe, within the category: Media.

On the dutch version of So you think you can dance two guys take breakin' to the next level. Film advertisement created by Pool, Netherlands for Radio 538, within the category: Fashion.

Domestic abuse is a longtime problem in Italy. A 2012 United Nations report called it "the most pervasive form of violence" in the country. Former Prime Minister Enrico Letta called it femicide—the killing of women at the hands of current or former lovers.

McCann Lima conceived a website that presents “real problems” for parents to read that appear to be math and language comprehension exercises – but they do so by directly addressing the issues around underage pregnancy. Web: http://problemasreales.com/ Digital advertisement created by McCann, Peru for Save the Children, within the category: Public Interest, NGO.