Film advertisement created by Cheil, Chile for Samsung, within the category: Electronics, Technology.

Film advertisement created by Peppermint, Czechia for Halls, within the category: Confectionery, Snacks.

Ambient advertisement created by Saatchi & Saatchi, Argentina for Norte, within the category: Alcoholic Drinks.

Digital advertisement created by McMillan, Canada for McMillan, within the category: Agency Self-Promo.

Producers: Avishek Ghosh, Marc Kubbinga, Saptrishi Mascarenhas 
Director: Lieven Van Baelen
 Music: Mikey McCleary
 DOP: Lieven Van Baelen Film advertisement created by BBH, India for Vespa, within the category: Automotive.

Film advertisement created by Zulu Alpha Kilo, Canada for Whirlpool, within the categories: Electronics, Technology, House, Garden.

Digital advertisement created by Bensimon Byrne, Canada for Svedka, within the category: Alcoholic Drinks.

The Trip book Smiles is reason No. 239 in the “365 reasons to smile” campaign, celebrating the loyalty program’s 20th anniversary. Digital advertisement created by FCB, Brazil for Smiles, within the category: Finance.

Film advertisement created by Zambezi, United States for USGA, within the category: Sports.

Film advertisement created by Publicis, Brazil for Habib's, within the category: Food.

Digital advertisement created by ADtomic, Denmark for ADtomic, within the category: Agency Self-Promo.

By liking the film of their favourite character on Facebook, fans go into the draw to win a real-life, limited edition, ceramic biscuit jar – with thousands to be won across Europe. Film advertisement created by Wieden + Kennedy, Netherlands for Milka, within the category: Confectionery, Snacks.

In the spring of 2016 Henkell & Co released their non-alcoholic sparkling wine - Henkell Non alcoholic. An elegant and luxurious wine sold in ordinary grocery stores (ICA and Coop). We invited Martin Schmetzer to interpret the campaign “For life’s all festive moments” with a typographic illustration. With an artistic expression and craft we hope that Henkell Non-alcoholic will be the natural choice for the dinner, the party, the Swedish “Fredagsmys” and for life’s all other festive moments. We want to inspire the choice of a festive and non-alcoholic alternative. Film advertisement created by Bacill, Sweden for Henkell, within the category: Non-Alcoholic Drinks.

Film advertisement created by Forsman & Bodenfors, Sweden for Västtrafik, within the category: Automotive.

Integrated advertisement created by Serviceplan, Germany for Metro, within the category: Retail Services.

Humans in giant mouse wheel run for free snacks. Fantastic Delites' sadistic Delite-o-matic snack machine returns to the streets but this time to challenge how far people will go for the brand's Vintage Cheddar and Red Onion flavour rice snacks. Members of the public were required to wear mouse suits and spin a giant mouse wheel inside a cage. Only when they'd built up sufficient speed would the Delite-o-matic release a pack of cheese flavoured Fantastic Delites as a reward. If people crashed or fell out of the wheel, they'd have to start all over again. Ambient advertisement created by BBDO, Australia for Fantastic Delites, within the category: Confectionery, Snacks.

Experiential advertisement created by The Garden, Canada for DanceSafe, within the category: Public Interest, NGO.

Briefing: To promote Liga Sagres. To reinforce Sagres as a football brand, to increase both the attendance at the stadiums and Sagres sales. Idea: Get on the Field – Sagres makes posible the wildest and most unreachable dream of every soccer lover: to put on their boots and experience what it feels like to play a game on real stadiums, completely full of fans. Collect the codes from the bottle caps, insert them on the website, choose the game you wish to play and “Get on the Field”. Results: More than 287.630 visits to Sagres website... 8.5 millions codes inserted by consumers... More than 2.000 teams created from all parts of the country... And more than 10.4 million page views on the promotion´s website (in a country with a population of only 10 million people) Ambient advertisement created by Fischer, Portugal for Sagres, within the category: Alcoholic Drinks.

Embers of Empathy A unique collaboration between one of the world's leading humanitarian organisations and Australia's most renowned fine artists, to raise funds to support people and communities affected by natural disasters. October 2013 saw yet another spate of bushfires across New South Wales. In the Blue Mountains region alone thousands of people were evacuated and 193 homes were destroyed. This most recent tragedy, however, had another more positive consequence. It inspired a unique collaboration between Australian Red Cross and the Australian art community. It will see some of the biggest names in Australian art using the charcoal remnants of the burnt Blue Mountains landscape to create very special pieces of art over the summer months. These unique works will then be auctioned, with all proceeds going towards the vital disaster relief and recovery work of Red Cross. To find out how Red Cross work with communities to better prepare for, respond to and recover from disasters across the country visit redcross.org.au. Ambient advertisement created by Y&R, Australia for Red Cross, within the category: Public Interest, NGO.

Film advertisement created by MullenLowe Group, Peru for Liga Contra el Cancer, within the category: Public Interest, NGO.