When it is about winning, there is nothing more important, gamers know that. Tactics, technique, reflex and world-wide victories won by milliseconds… With that global insight, advertising agency RED and GREY created a campaign for Monster Notebook, and captured the varied and amusing reactions of gamers within the main creative idea: “Gaming is cool. Even when you are not.” In the commercial, we see gamers and their entertaining moments of losing themselves while winning. Film advertisement created by RED and GREY, Turkey for Monster Notebook, within the category: Electronics, Technology.

Film advertisement created by BWM, Australia for realestate.com.au, within the category: Professional Services.

Ambient advertisement created by Lowe, Spain for Cornetto, within the category: Confectionery, Snacks.

Film advertisement created by Veda Media House, India for Fab Hotels, within the category: Hospitality, Tourism.

Digital advertisement created by Brand Arc, United States for Brand Arc, within the category: Agency Self-Promo.

Film advertisement created by DDB, Australia for Don, within the category: Food.

Film advertisement created by Saatchi & Saatchi, United Arab Emirates for KIA, within the category: Automotive.

Film advertisement created by FCB, Canada for Toronto Jewish Film Festival, within the category: Recreation, Leisure.

At CES 2019 in Las Vegas, the United States Postal Service showed off the Connected Mailbox, a device that tells you when the mail is in and a whole lot more. First of all, this device is a prototype. USPS is still looking for a hardware partner to get this thing made, so none of the features are final. I say this because the one I saw seems to do everything, and sometimes stuff like that doesn't make it into the final production unit. The obvious thing you can do is get an alert when the mail arrives. But it's also connected to Google Assistant and/or Amazon Alexa, so you can have your Philips Hue lights turn a certain color when the mail arrives. You can also set up a camera to record people getting the mail. That way, if someone tampers with your mail, you'll be able to see it. One of the things that USPS was pushing at CES was its Informed Delivery service, which already works. This is a service that will send you an email every morning with your scanned mail items, so you can already see what you're going to receive. If you see something particularly exciting, you might be outside checking the mail multiple times a day. But the cool thing is that with the Connected Mailbox, you can now be alerted when that item actually arrives. Experiential advertisement created by McCann, United States for USPS, within the category: Professional Services.

Film advertisement created by Anti, Norway for Coop, within the category: Retail Services.

AN AD CAMPAIGN ABOUT BLIND PEOPLE FOR THE WORLD TO OPEN THEIR EYES "Models for equality" is an initiative of the Rehab Center for the Blind of Lima (CERCIL) to raise awareness of optical businesses and eyewear brands in Lima. The campaign aims for these organizations to hire 5 of CERCIL members as the perfect candidates to become new eyewear models since they have wore them all of their lives. The campaign developed by the agency LOTO, aims to address an issue few people want to talk about: discrimination in the work environment. Blind people experience barriers when trying to find jobs for themselves, mostly because people take their usefulness for granted, a myth that the campaign is attempting to debunk Film advertisement created by Loto, Peru for Cercil, within the category: Public Interest, NGO.

This social experiment proved we've taught our kids to share. Our hope is that this pride provokes adults to remember their own lessons. Film advertisement created by Preston Spire, United States for Second Harvest Heartland, within the category: Public Interest, NGO.

Digital advertisement created by Isobar, Hungary for Hungarian Telekom, within the category: Electronics, Technology.

Film advertisement created by Fuel, Portugal for Queer Lisboa, within the category: Recreation, Leisure.

Film advertisement created by Saatchi & Saatchi, Singapore for Safeguard, within the category: Health.

Film advertisement created by Kemper Kommunikation, Germany for Porsche, within the category: Automotive.

Audio advertisement created by Voskhod, Russia for Torex, within the category: House, Garden.

Film advertisement created by Biborg, France for World of Tanks, within the category: Gaming.

India has the highest number of child laborers in the world, reporting child labor is a lengthy process and we wanted to ensure that it became a whole lot easier. Zomato has gained massive popularity as the food search engine of choice of many in our generation, we used this in our favor to create a campaign to get rid of child laborers working in restaurants across the country. Film advertisement created by Miami Ad School, India for Zomato, within the category: Public Interest, NGO.