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To remind the youth of today, which is leaning more and more toward extremism and Russian propaganda, what the communist era was really like, we hacked the symbol they use daily. The hashtag that they use to brag with their favourite places, movies or books was shifted to show them that not too long ago they would end behind bars because of normalisation. After releasing print ad we teamed up with influencers and celebrities, made custom instagram bot and gave youth possibility to create their own bar. Integrated advertisement created by THIS IS LOCCO, Slovakia for Open Society Foundation, within the category: Public Interest, NGO.

WVA

The Swedish Civil Contingencies Agency is responsible for issues concerning civil protection and public safety. With this campaign they want people to become more careful when it comes to sharing sensitive information on the Internet. We raised the question: “Why do we share information on the Internet, that we would never share elsewhere." Film advertisement created by Le Bureau, Sweden for Swedish Civil Contingencies Agency, within the category: Public Interest, NGO.

WVA

Film advertisement created by Giants & Gentlemen, Canada for Movember, within the category: Public Interest, NGO.

WVA

In the Egyptian Culture, "full of slaps" means that life is not going very well for you financially. The ad turns the insight into reality. Several people are put into situations that escalate to lead to needing more money. Film advertisement created by everyone, Egypt for MoneyFellows, within the category: Finance.

WVA

We used the buzz around the #mannequin_challenge to call attention to people who actually can't move - ALS patients. Film advertisement created by Michal Perry, Israel for IsrA.L.S., within the category: Public Interest, NGO.

WVA

Last July, Belgium experienced one of the most devastating floods in its history. The material damage caused by this deluge was enormous: houses, cars, furniture… but also photos were damaged. These 'damaged' photos do not represent a lot of financial value, but their emotional value is enormous. The memories linked to these photos are priceless. Thousands of photos were severely damaged by the sudden and rapid flooding. With the support of Canon, the 'ReStory' project aims to restore as many photos as possible. A small but valuable contribution to the emotional recovery of the region. Content advertisement created by FCB, Belgium for Canon, within the category: Electronics, Technology.

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Ambient advertisement created by DDB, Colombia for EPM, within the category: Industrial, Agriculture.

WVA

This is the first national integrated campaign by Forever-Beta for Chase distillery who are looking to build on their strong credentials as Britain’s first field-to-bottle distillery. The campaign launched in cinemas and online along with a press and poster campaign The campaign was written & created by Miles Bingham in collaboration with animation director Anthony Farquhar-Smith of Not to Scale. Farquhar-Smith has worked as lead animator for Wes Anderson on films such as Fantastic Mr Fox and Isles of Dogs. The film features a beautiful handmade collage depicting Chase’s unique story. This is brought to life utilising a quirky stop frame animation technique. The print & posters were designed by Forever-Beta’s Alexander Harazim sharing the same beautiful tactile collage style as the films. Integrated advertisement created by Forever-Beta, United Kingdom for Chase Distillery, within the category: Alcoholic Drinks.

WVA

For the launch of the new NESCAFÉ® variety, BBDO Belgium took customers by surprise. In a trendy coffee bar they replaced all the coffee by their new NESCAFÉ® Gold Barista Style coffee. The customers did not notice any difference and all reacted positively when it was explained. Digital advertisement created by BBDO, Belgium for Nescafe, within the category: Non-Alcoholic Drinks.

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Film advertisement created by BMF, Australia for ALDI, within the category: Retail Services.

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Film advertisement created by Publicis Conseil, France for Renault, within the category: Automotive.

WVA

Martini asked us to highlight the fact that they care about their customers and encourage responsible drinking among clubbers. That's why we made Martini and Mini Taxi co-promotion. We set up special Martini TAKEMEHOME machine in clubs. It measures your blood alcohol content and if it exceeds certain limit you receive 30% discount on Taxi Mini. Ambient advertisement created by Friends, Russia for Martini, within the category: Alcoholic Drinks.

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Film advertisement created by Publicis, France for AXA, within the category: Finance.

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Film advertisement created by McCann, Dominican Republic for Nido, within the category: Non-Alcoholic Drinks.

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Film advertisement created by Lowe, Brazil for Anador, within the category: Pharmaceutical.

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Film advertisement created by MMB, United States for Ocean State Job Lot, within the category: Retail Services.

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Film advertisement created by The Works, Australia for MND, within the category: Public Interest, NGO.

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Ambient advertisement created by John St, Canada for Tetley, within the category: Recreation, Leisure.




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