Save the children releases a picture book that should never have existed. Today, every sixth child lives in a conflict zone, an increase by 75% since the 90's. A fact that the Save the Children Sweden wanted to make decision makers and the general public aware of. So, we made a picture book for the children of war. Not for them to read or use, but for us to understand their world. At first glance the book looked like any other picture book, but we filled the pages with objects that children in conflict zones has to face on a daily basis. Our key insight and the harsh reality is this: people have become too good at turning the blind eye. Showing photos and films where children are suffering just isn't enough anymore. That’s why we focused on creating pictures in people’s head by comparing our kid’s lives with the reality in conflict zones. Film advertisement created by Uncle Unicorn, Sweden for Save the Children Sweden, within the category: Public Interest, NGO.

The documentary is part of a larger initiative demonstrating L'Oréal USA's focus on the “beautiful pursuit”— the celebration of the strides toward improvement rather than only the end goal. The content shows how L'Oréal goes beyond common beauty brand presumptions. Digital advertisement created by Rain, United States for L'Oreal, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Ukraine for Letgo, within the category: Professional Services.

Giant Propeller loves helping established brands redefine their legacies. Orient Watch has been around since 1950, but wanted to kick off a new look and attitude befitting of 2018. The best way to do this was to temporarily pull some focus away from the technical details of their renowned craftsmanship, and instead lean into their Japanese roots and spirit with a brand new website that embodies a totally new direction. More than just the new website, Giant Propeller co-founder/Creative Director Jordan Freda wanted to create a digital state of mind for Orient Watch by capturing the realness of Japan and the authenticity of its cutting-edge Tokyo street culture. To achieve this, they jettisoned across the Pacific to immerse themselves in that world. From tranquil countrysides to blazing neon skylines, the GP team captured as much visual content as they could to create a new brand video that reintroduces Orient Watch to the world. The video was supported by striking photography, both of which were used in the creation of the new site – a fully customized Shopify build from scratch, along with a never-before-seen “E-Comm 3D” Product Visualizer experience which enables users to explore and manipulate Orient’s watches with unprecedented digital freedom on the website. Film advertisement created by Giant Propeller, United States for Orient Watch, within the category: Personal Accessories.

Film advertisement created by Heaven, France for Le Lido, within the category: Recreation, Leisure.

Film advertisement created by St Luke’s, United Kingdom for Maltsmiths, within the category: Alcoholic Drinks.

Film advertisement created by Åkestam Holst, Sweden for Arla, within the category: Non-Alcoholic Drinks.

To promote their Christmas Pizza, which is a full turkey dinner on top of a pizza, Boston Pizza didn’t create an ad. They created a Christmas carol, called Chorus of the Pizza, and a carolling pizza box to deliver it in. Integrated advertisement created by John St, Canada for Boston Pizza, within the category: Food.

Taiwan possessing the highest density of motorcycles and scooters in the world, at 378 per square kilometer. We have also discovered the high accident rate of motorcycle since Anti-lock Braking System is not force to be installed by current regulation. So, we hope to arouse Taiwanese’s awareness toward to the importance of installing Anti-lock Braking System. With Anti-lock Braking System, it can make the journey safer. Digital advertisement created by Heartbeat Creative Lab, Taiwan for Robert Bosch Taiwan, within the categories: Electronics, Technology, Transport.

Film advertisement created by Above+Beyond, United Kingdom for Beagle Street, within the category: Finance.

TASK: To promote Plan A Photoproduction as affordable alternative to stock photos we used simple and extremely cheap guerrilla idea. IDEA: To put art directors in the stock photo by recreating Photostock watermarks on the real mirrors during advertising festival Ambient advertisement created by Grey, Belarus for Plan A Photoproduction, within the category: Electronics, Technology.

Film advertisement created by Virtue, United States for Park MGM, within the category: Hospitality, Tourism.

Finally March. I can not wait to get out. Outside the four walls of the house. Be in nature, forest or garden again. Film advertisement created by Aetna, Czechia for Stihl, within the category: Electronics, Technology.

Film advertisement created by DDB, Mexico for Filter Magazine, within the category: Media.

IKEA’s newest Greenwich store is its most sustainable ever. In a bid to further reduce IKEA and its customers’ carbon footprints, a bespoke outdoor campaign repurposes posters as directional signage, encouraging people to travel to the store in the most sustainable way: on foot (or public transport if they don’t have the stamina). Outdoor advertisement created by Mother, United Kingdom for IKEA, within the category: House, Garden.

Film advertisement created by Wieden + Kennedy, China for Nike, within the categories: Fashion, Sports.

Integrated advertisement created by JWT, Brazil for Avon, within the category: Public Interest, NGO.

Every week in Chile, 3 teenagers commit suicide because of cyberbullying, one of the most memorable cases is Katy Summer's, a 16 year old young singer who took her own life in a Starbucks coffee shop in Santiago because of cyberbullying. “I don't want to say goodbye” is her last song, which was created with more than 1,000 audio and video files of her life thanks to Artificial Intelligence and a music composer. It's part of the #GoodbyeCiberBullying of La Familia agency for the Fundación Summer and Canal 13. The press described the song as the "Cyberbullying anthem" and it was sung by hundreds of people in the Lollapalooza Chile festival. This also allowed school and university talks all over the country, which are currently held and her song is covered by students. Integrated advertisement created by La Familia, Chile for Fundación Summer, within the categories: Media, Public Interest, NGO.

I just returned from filming the Driving Sports TV review of the new 2022 Subaru Outback Wilderness. I can't give driving impressions -- you'll have to wait for the full review dropping on May 17th at 9am on our main channel for that -- but I can answer many of your questions. Join in the chat.

#subaru #subaruoutbackwilderness

fizy is Turkey’s biggest music app with 22 Million users. The identity of such a rich platform consisting of tons of genres of music couldn't be a static one. A new design approach that would convey the language of music was needed. We created a Musical Font by using the Variable Fonts technology in a disruptive way. First, a new fizy base font is designed. 6 different axes are constructed within one font. Then, the font’s typographic features are connected to different frequency levels of sound. Digital advertisement created by TBWA, Turkey for Fizy, within the category: Media.