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Ambient advertisement created by John St, Canada for Tetley, within the category: Recreation, Leisure.

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To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed. Ambient advertisement created by Jung von Matt, Germany for Eichborn, within the category: Professional Services.

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In January all gyms and health clubs advertise to catch everyone who made the classic New Year’s resolution – start excercising. Friskis&Svettis is no exception. Our mission was to create a campaign on behalf of 16 branches of Friskis&Svettis in Stockholm, to get more people to discover the various forms of exercise at Friskis&Svettis. Friskis&Svettis is a non-profit association, owned by the members. They know their gym better than anyone. So why not let the members be the campaign and inspire others to join the community? We created the hashtag #friskissthlm on Instagram and called on the members to work out, photograph and tag their pics and by doing so; become a part of the campaign around Stockholm. Ambient advertisement created by Volt, Sweden for Friskis&Svettis, within the category: Recreation, Leisure.

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Film advertisement created by 10 Advertising, Belgium for Oscare, within the category: Public Interest, NGO.

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Digital advertisement created by Griffin Archer, United States for Arta Tequila, within the category: Alcoholic Drinks.

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To celebrate Halloween, we made the Burger King drive-thru to die for. Tune in to our radio station which will accompany you through a hell of mediocre burgers, ghoulish characters, and spooky sounds. Film advertisement created by The Creative Circus, United States for Burger King, within the category: Food.

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Digital advertisement created by Eric & Gilles, Belgium for Belgium National Lottery, within the category: Gaming.

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Film advertisement created by Dentsu, Canada for CAMH, within the category: Public Interest, NGO.

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The interventions were installed in three bars in the city of São Paulo, along with the message: “This is a stupid object. But drinking and driving is even more stupid.” Ambient advertisement created by FCB, Brazil for Sagatiba, within the category: Public Interest, NGO.

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Outdoor advertisement created by Y&R, Singapore for Land Rover, within the category: Automotive.

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Film advertisement created by BlindPig, United Kingdom for Unicef, within the category: Public Interest, NGO.

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Can a life philosophy that inspired a 170-year-old brand still be relevant in your life today? Probably. That’s why J.C. Jacobsen, the founder of Carlsberg, took the stage for a posthumous TEDx Talk in Copenhagen, on August 23rd. #ProbablyTEDx Content advertisement created by Happiness, Belgium for Carlsberg, within the category: Alcoholic Drinks.

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This is the first national integrated campaign by Forever-Beta for Chase distillery who are looking to build on their strong credentials as Britain’s first field-to-bottle distillery. The campaign launched in cinemas and online along with a press and poster campaign The campaign was written & created by Miles Bingham in collaboration with animation director Anthony Farquhar-Smith of Not to Scale. Farquhar-Smith has worked as lead animator for Wes Anderson on films such as Fantastic Mr Fox and Isles of Dogs. The film features a beautiful handmade collage depicting Chase’s unique story. This is brought to life utilising a quirky stop frame animation technique. The print & posters were designed by Forever-Beta’s Alexander Harazim sharing the same beautiful tactile collage style as the films. Integrated advertisement created by Forever-Beta, United Kingdom for Chase Distillery, within the category: Alcoholic Drinks.

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For the launch of the new NESCAFÉ® variety, BBDO Belgium took customers by surprise. In a trendy coffee bar they replaced all the coffee by their new NESCAFÉ® Gold Barista Style coffee. The customers did not notice any difference and all reacted positively when it was explained. Digital advertisement created by BBDO, Belgium for Nescafe, within the category: Non-Alcoholic Drinks.

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Film advertisement created by BBH, United Kingdom for Axe, within the category: Health.

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Production Company: Phospro.com Ambient advertisement created by Ketchum, Brazil for Friboi, within the category: Food.

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Creating a launch campaign for Burger King's new 'kosher bacon' product range made from turkey. The challenge was to create a huge buzz on a modest budget which would encourage customers in Israel to try Burger King's new product range. Harder still – how could the campaign turn the limitations of kosher requirements, 'kosher bacon' into an advantage? The limitations of kosher bacon had to be transformed into an advantage. The strategy was to lean-in, play on the concept of kosher bacon with pride and humor, and find a presenter who would combine the components required to maximize the effect of the launch through a movie commercial, Instagram stories, Facebook and digital billboards across Israel. That perfect presenter was Melech Zilbershlag, an internet celebrity, comedian and content creator from a Haredi community with appeal to religious and secular audiences alike. Melech, a name which translates to 'King' in English fits perfectly with the Burger King brand. His youthfulness, humor and religious background were able to reassure customers that the turkey-based product range was indeed kosher, and appeal to the brand's core audiences. Melech's internet fame also afforded significant organic exposure through his digital and online platforms. The commercial went all the way into the 4th place on youtube Israel rank for November. Digital advertisement created by Debby Group, Israel for Burger King, within the category: Food.

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Mecal International Short And Animation Film Festival from Barcelona celebrates its 20 anniversary with this campaign that shows how people reacted to the different movies showed over this 20 years of festival. Film advertisement created by Snoop, Spain for Mecal, within the category: Recreation, Leisure.

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Uncontrollable shaking: it’s the most commonly recognized symptom of Parkinson’s. But not so recognized is how many young people are affected by the disease, a sobering and little known fact highlighted in an emotive new campaign for Parkinson’s NSW. Developed by J Walter Thompson Sydney and launched to coincide with World Parkinson’s Day, the powerful film ‘The Hold’ was directed by industry legend, David Denneen through Filmgraphics. It features an elderly man and his daughter holding hands, to subdue the father’s shaking. Or though it seems. It is then revealed that it is in fact the young woman whose hands are shaking, and she is the one who is living with Parkinson’s. Film advertisement created by JWT, Australia for Parkinson's NSW, within the category: Public Interest, NGO.

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X Shore, a brand driving the future of electric boating, has created a unique advertisement that features the 2015 hit song “Sun is Shining,” which reached number one on the music charts, by Axwell (Axel Hedfors) and Ingrosso (Sebastian Ingrosso). Celebrating Midsummer, the music-centric video was created and directed by X Shore’s internal production team and Konrad Bergström, Founder and Head of Creatives, and tells the story of the joyous experience aboard the Eelex 8000, a 100 percent electric boat built to entertain family and friends. “We’re thrilled to showcase X Shore alongside such a great song to celebrate our favorite time of the year, Midsummer, and embrace our Swedish heritage. We know everyone who watches can get a sense of the joyous feeling a high tech, sustainable boat can give to those onboard,” said Bergström. Much like its boats, X Shore has taken an innovative approach to advertising by creating a music video-style advertisement in-house with creative team members, Hedda Hökfelt, Kasper Bröns, Oscar Dieden, Elias Wästberg, and Head of Creatives, Konrad Bergström, complimented by an external team consisting of Hannes Söderström (photography), Pierre Wikberg (videographer), Philip Puljak (editor). The full 4-minute music video has premiered on X Shore’s YouTube channel, and a 20-second version will appear on TV in Scandinavia during the Olympic games this summer, as well. X Shore additionally plans to run five different 15-second versions through paid advertisements on LinkedIn, Facebook, Instagram, YouTube and TikTok in the U.S. X Shore is built on the core values of technology, sustainability and design, and its Eelex 8000 is a fully electric boat that was crafted with all of these core values in mind. Designed for those who aspire to become one with nature, passengers can embrace the natural beauty of the water and all that inhabits it without the harmful noise and fumes typical fossil-fuel engines emit, making the Eelex 8000 the ideal dayboat for every marine activity. Equipped with safety, entertainment and fleet telemetry features, and built with sustainable materials like cork instead of teak, as well as optional Flax fiber instead of fiberglass and carbon fiber, X Shore’s Eelex 8000 offers passengers a unique, seamless boating experience that they have never experienced before.




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