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The American Independence Day is a good chance to celebrate technology's ability to create independence for those who normally can’t enjoy it. Autonomous vehicles have many advantages, but maybe the most heartwarming one is this ability to create equality on the road – for those who can’t drive today. We are proud to take part in the exciting field of AI because, Artificial Intelligence needs the most Intelligent Interconnect solutions.

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1 in 7 Ukrainian women will face breast cancer during her lifetime. Half the times the illness will claim its victim’s life. The best solution in preventing the disease is getting regular checkups. Women, especially those already having bad suspicions, tend to believe that until the diagnosis is heard, there’s a glimpse of hope that the illness will just go away eventually. That’s why convincing Ukrainian women to see a breast physician before it’s too late have become our main challenge. We get an insight from women diagnosed with breast cancer on the late 3rd-4th stage, that what holding held them back from getting a checkup sooner was the fear of bad news that "paralyzed" any further actions. However, there also could be a positive example and encouragement for other women from those who have already been in those shoes. We decided to give the women an example of courage at the very moment when they think about their breasts the most – while buying a bra. That’s how a special BRAve collection was born in cooperation with local lingerie manufacturer. Ladies who have sewed the bras became the first brave women to go through breast examination on this initiative, to now pass on the bravery baton to a woman with a handwritten note attached to each item from the special collection. We presented BRAve collection to media and influencers to launch our brave relay in social and traditional media. A beautiful mini film told the inspiring story of seamstresses and directed their message to other women: be BRAve. Film advertisement created by Be-it, Ukraine for Avon, within the category: Health.

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Sequel to the film deer. In this film he meets a new friend. Film advertisement created by Cheil, United States for Samsung, within the category: Electronics, Technology.

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Ambient advertisement created by Ignited, United States for Greater Palm Springs, within the category: Transport.

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Part of a series of installations that depict the most unimaginable that could happen to a car. This mysteriously bisected car is the first of its kind to be seen on the roads in Singapore. Curious onlookers and drivers were directed to a QR code they could scan to find out what had happened to the car. Filmed from the perspective of an in-car camera, this is the first of three dramatised tongue-in-cheek videos of unexpected events caught on camera. The videos drive home a safety message to drivers, that with an in-car camera you can expect to see the unexpected. Digital advertisement created by DDB, Singapore for DBS Bank, within the category: Finance.

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Film advertisement created by Mother, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.

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To be the most punctual, you have to beat the most punctual. Therefore, before heading to Paris for this year’s Roland-Garros, the world's most punctual airline airBaltic by using the airplane's turbine as a ball machine challenged the greatest Latvian tennis player and the champion of Roland-Garros 2017 Alona Ostapenko. Alona vs. airBaltic CS300. Who will win? Film advertisement created by Wrong Digital, Latvia for airBaltic, within the category: Transport.

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A series of four social media films that shows through a dancer all the possibilities of the new Alcatel Idol 5. Film advertisement created by a_creative studio, France for Alcatel, within the category: Electronics, Technology.

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Nissin apologizes to Brazilian consumers and creates a special package. The brand’s president comes forward to recognize that Nissin does not know how to cook the perfect ramen and signs the product’s special packages to highlight the Brazilians way of cooking. After 53 years of insistence on the ideal way of preparing the ramen, Nissin Foods surrended to the Brazilian way of cooking. The Brazilian public cooks the most famous instant noodles in the world the way they want, being able to make it even more delicious. The brand saw no alternatives other than recognizing that it does not know how to cook the “Perfect Nissin Lámen” in films, a special package and a promotion, which counts with the presence of the brand CEO, Mr. Takashi. Integrated advertisement created by Dentsu, Brazil for Nissin Lámen, within the category: Food.

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Ambient advertisement created by McCann, Turkey for Traffic is Life, within the category: Public Interest, NGO.

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These posters come from the great love of H-57 for Star Wars and typography. We chose the three most important characters from the saga of George Lucas’ – Star Wars (Darth Vader, Yoda and a Stormtrooper) and decided to only use typographic elements for our project. Thanks to the appreciation and support of Lucasfilm, posters were put up for sale on ebay, donating the entire proceeds to the Make-A-Wish Italy, non-profit organization that realizes the wishes of children with serious illnesses. Each individual character had 300 copies printed on paper, which were then stamped and numbered. A large event was then held in Milan where the special limited edition posters printed on canvas were sold (11 copies per character). The whole project was made possible thanks to the passion and commitment of Lucasfilm and Make-A-Wish Italy and also the generosity of all those who bought the poster. Thanks to all. Exhibition Manager: Francesco Guerrera / FirstFloorUnder.com Digital advertisement created by H-57, Italy for Make a Wish, within the category: Public Interest, NGO.

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Film advertisement created by The Escape Pod, United States for Claussen Pickles, within the category: Food.

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Film advertisement created by BBH, Singapore for Chupa Chups, within the category: Confectionery, Snacks.

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Film advertisement created by TBWA, Norway for XL-BYGG, within the category: House, Garden.

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Ambient advertisement created by Innocean, South Korea for Hyundai, within the category: Automotive.

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Digital advertisement created by BEE Environmental Communication, Hungary for BEE Environmental Communication, within the category: Agency Self-Promo.

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Directed by Miki Magasiva at Curious in Auckland, this three-minute air safety clip for Air New Zealand is the number 1 most viewed video on YouTube in Australia and New Zealand, number 2 in the US and a staggering number 4 worldwide. Film advertisement created by .99, Australia for Air New Zealand, within the category: Transport.

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Recently the use of banking services has become really easy for ordinary consumers. So simple that in fact it's difficult to find anything that can be improved. Getin Bank takes up the challenge and proves that the simple can be made even simpler. Film advertisement created by Bardzo, Poland for Getin Bank, within the category: Finance.




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