United Kingdom
Film advertisement created by JWT, United Kingdom for Kit Kat, within the category: Confectionery, Snacks.
Film advertisement created by Havas, United Kingdom for Vanish, within the category: House, Garden.
Film advertisement created by BMB, United Kingdom for LinkedIn, within the category: Professional Services.
Film advertisement created by Don't Panic, United Kingdom for Macular Society, within the category: Public Interest, NGO.
As we follow our couple on their final stop of the evening—after a very busy Christmas Day together visiting family, they find themselves finally having a moment alone as they walk down the street, it is then when he gives her his gift. Whilst this scene is rolling, we cut multiple times to past scenes leading up to this point. Simultaneously throughout the scenes, a monologue speech is playing – the protagonist citing all the things he loves about his partner. We follow him as secretly attempts to learn to the one thing she loves most... He learns to dance. We also use these cut scenes to show their love, with little indications of their relationship and history. We then begin to understand his caring motives as we learn about his partner’s history and relationship with dance. He is learning so that he can re-ignite her passion and enjoyment for something she feels she no longer has time for. Ultimately, his gift is to show how well he knows her and much she means to him. In a time when we feel pressure to buy everything, our protagonist has chosen to take their time and create something of more worth — to valuing; craft and care over an easier, but ultimately empty, gesture. His gift is not just a panicked soulless purchase—his time is a metaphor for the careful production, care and dedication that Dents have held since the beginning. The film features, albeit subtly—the Dents brand (gloves, hats, scarfs et al) without following the status-quo of a brash and ugly selling pitch of products. Beautifully shot scenes coupled with the composed score, create an engaging and emotional storyline—capturing a ‘Dents couple’, their relationship, values and the quintessential British Christmas experience. Making the film is relatable to real life. However; with a generous sprinkling of magic; helping capture the nostalgic, romantic feeling that surrounds us at Christmas time. The aim of the film is to connect and to cause conversation; creating a dialogue with customers old and new. We want to talk about and celebrate the effort of giving gifts that require a little more thought — and choosing quality over quantity. Film advertisement created by Supreme DBA, United Kingdom for Dents, within the category: Fashion.
Film advertisement created by DDB, United Kingdom for International Committee of the Red Cross, within the category: Public Interest, NGO.
Mick Jagger introduces the Monty Python Live (mostly) Press Conference.
Outdoor advertisement created by BBDO, United Kingdom for Walkers Crisps, within the category: Food.
Series of content focusing on the passion and rivalry that football brings out in so many. Featuring real fans, the first episode launched on Thursday 5th March ahead of the highly anticipated Manchester derby. It sees two rival fan groups - Manchester United and Manchester City - pitted against each other in a penalty shoot-out. Hosted by the established and hilarious social media influencers, Yung Filly and Chunkz, the two fan groups face twists and turns as they each take a shot at goal. The losers are also subject to a little on-camera humiliation with a penalty forfeit. Running on the BBC Sport YouTube channel, three more episodes will appear ahead of the Premiership’s other hotly contested derby matches including Everton v Liverpool, Manchester City v Liverpool and the big London derby of Spurs v Arsenal. In each episode, Yung Filly and Chunkz host the rival fans of each match, peppered with chaos and humour. The content will also be broadcast on MOTDx, Match of the Day’s spin-off show, with Yung Filly appearing as a guest. MOTDx airs on Thursday evenings on BBC Two. Content advertisement created by Rapp, United Kingdom for BBC Sport, within the category: Media.
Film advertisement created by McCann, United Kingdom for Subway, within the category: Food.
Digital advertisement created by 4creative, United Kingdom for Channel 4, within the category: Media.
Film advertisement created by Dare, United Kingdom for Sony Ericsson, within the category: Electronics, Technology.
Integrated advertisement created by McCann, United Kingdom for Xbox, within the category: Gaming.
Film advertisement created by LIDA, United Kingdom for Blue Cross, within the category: Public Interest, NGO.
Film advertisement created by Longform, United Kingdom for Nio, within the category: Automotive.
Digital advertisement created by McCann, United Kingdom for cottages.com, within the category: Transport.
Film advertisement created by BBH, United Kingdom for The Guardian, within the category: Media.
Film advertisement created by Man+Hatchet, United Kingdom for Ecotricity, within the category: Industrial, Agriculture.