Digital advertisement created by BBDO, Brazil for Casa do Zezinho, within the category: Public Interest, NGO.

Ambient advertisement created by OpusMultipla, Brazil for Grupo Dignidade, within the category: Public Interest, NGO.

Post Production: Claudio Alves, Studio Great! Production House: Studio Great! Ambient advertisement created by Publicis, Brazil for SBT, within the category: Media.

Digital advertisement created by Blackninja, Brazil for Changing Recife, within the category: Public Interest, NGO.

Ambient advertisement created by Saatchi & Saatchi, Brazil for Mizuno, within the category: Fashion.

There are a hundred thousand children missing in Brazil today. Thousands shattered families and dreams. But there is a way to change this. And help these children’s faces be seeing and more importantly, recognized. Digital advertisement created by Staff, Brazil for Disque Denúncia, within the category: Public Interest, NGO.

Ambient advertisement created by Publicis, Brazil for Maggi, within the category: Food.

The movie release campaign named "Screens" is signed by Leo Burnet Tailor Made. In the play, the agency created a 30-second video that features the iconic robot from BBB to announce the regulation and conditions of sale of Fiat Mobi, Fiat Argo, Fiat Cronos and Fiat Toro. deployment on digital platforms such as Youtube, Instagram, Facebook and Twitter. Film advertisement created by Leo Burnett, Brazil for FIAT, within the category: Automotive.

Who's never turned to a quick tutorial online to learn how to make a dish or watched, hypnotized, as a sped-up step-by-step turns eggs, flour, and sugar into a magnificent cake? These express recipes, social-media darlings, always seem to go right. But in practice, that's not always the case. And what if things go wrong? Taking this as its jumping-off point, iFood, in a campaign created by AlmapBBDO, presents parodies of online recipes, suggesting to the audience that when things don't turn out perfectly, they can always fall back on the countless possibilities and ease of the leading platform for online food delivery in Brazil. The ads poke fun at the audience with the tagline: "Didn't work? Order it from iFood." Film advertisement created by BBDO, Brazil for iFood, within the category: Food.

Film advertisement created by Mark+, Brazil for Biscoitos Zezé, within the category: Public Interest, NGO.

Digital advertisement created by Loducca, Brazil for Kore, within the category: Public Interest, NGO.

We created an unprecedented intervention using the search facility of Google Maps on the leisure website of the largest newspaper in Rio. Whenever people would look for bars, nightclubs or restaurants, their route would be abruptly interrupted by traffic accident icons. Trees, street post and fire hydrants would appear in the middle of the route leading people to a public awareness message. Production Company: Safari.to Digital advertisement created by Staff, Brazil for Alerj, within the category: Public Interest, NGO.

Film advertisement created by Ageisobar, Brazil for ADD, within the category: Public Interest, NGO.

Ambient advertisement created by Tudo, Brazil for Itau, within the category: Finance.

Digital advertisement created by BBDO, Brazil for KISS FM, within the category: Media.

A new traffic sign, just for the winter, to identify not the colder places, but the places with more people with cold, that is, street people and charities that need clothes. Ambient advertisement created by Mark+, Brazil for Renault, within the category: Automotive.

Digital advertisement created by Phocus, Brazil for JFernandes Insurance Broker, within the category: Finance.

Film advertisement created by Ogilvy, Brazil for Flying Horse, within the category: Non-Alcoholic Drinks.

Film advertisement created by Draftz, Brazil for Unimed Araçatuba, within the category: Health.

With 8.6 million vehicles in the streets, São Paulo has one of the most intense and chaotic traffic in the world, placing urban mobility as a central issue for the inhabitants. The metropolis is home to 12.2 million people, which lose almost 2 hours every day just to go and come back from work. Not to mention the pollution produced by so many cars and buses. In recent years, cycling has proved to be an important element in solve this issue, especially with more bicycle paths and population awareness. But the geographic question is still a handicap for actual and potential cyclists, since at least 30% of the streets in São Paulo have ups and downs, some of them reaching incredible 45 degrees of inclination. Helping to solve the problem, E-Moving, one of the leading Brazilian companies focused on urban mobility through electric bikes, announces the "Steep Discount" project. Using topography information, the company is offering large discounts for the purchase of energy-using bicycles to make it easier to tackle the steepest climbs in the city. The idea, the strategy and the execution are from the Tribal São Paulo agency, encouraging people to use the bike more as a displacement option. Digital advertisement created by Tribal, Brazil for E-Moving, within the category: Automotive.