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House hunting can be an unpleasant experience. But in the Netherlands, they've found a way to make it much more entertaining. The Dutch bank ABN Amro is running a promotion all through December to help home sellers advertise their properties. To advertise it, it pulled off a hilarious stunt—building a mini roller coaster inside a home, which prospective buyers can tour while riding.

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Outdoor advertisement created by Vozduh, Russia for Nochlegka, within the category: Public Interest, NGO.

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Film advertisement created by Observatory, United States for VCA, within the category: Pets.

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Film advertisement created by BBDO, United States for Macy's, within the category: Retail Services.

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Every Red Nose Day, celebrities take on huge, daunting challenges to raise money. We brought a beloved brand mascot – PG tips Monkey – to life in the real world. This animatronic Monkey took on a towering feat: climbing Europe’s tallest building. A 360 campaign, including hilarious film of the stunt, asked fans to support Monkey’s heroics by buying special packs. Case study: https://vimeo.com/130204607 Ambient advertisement created by Hey Human, United Kingdom for PG Tips, within the category: Non-Alcoholic Drinks.

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Film advertisement created by BETC, France for Leroy Merlin, within the category: House, Garden.

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Film advertisement created by Meredith Xcelerated Marketing, United States for Sun-Maid, within the category: Food.

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Film advertisement created by Mistress, United States for World Surf League, within the category: Public Interest, NGO.

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Film advertisement created by Decembrist, Russia for Smart, within the category: Automotive.

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People either love or hate Cadillac designs. We aimed to communicate that design is not a democracy. Through a social media activation, we created the illusion of democracy by replicating social media tools to make it appear as though we are asking for the public’s opinion, when in fact, we sought approval from no one. Digital advertisement created by Interesting Times, Lebanon for Cadillac, within the category: Automotive.

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In Mucinex’s latest “Let’s End This” creative by McCann New York, Mr. Mucus is back and trying to trick people into believing that regular cold medicine is a good as Mucinex, which lasts 12. The idea started with a fact: 70% of people want long lasting relief, but they stick with products that only relieve for 4 hours. The latest iteration features him showing up in contextually relevant media with creative design around consumer’s passion points. On the Weather Channel, Mr. Mucus will show up on the live set to interfere with the anchor. On Twitter, he will show up in costume and recommend against taking Mucinex. One day he’s a mucusy meteorologist, the next he could be an anchorman delivering you “the news." The campaign compliments the content viewers are about to watch, and plays into the role of Mr. Mucus and his constant goal to discredit Mucinex and its superior relief. “Mr Mucus Misinforms” will run through February, 2018 the months with the highest cold and flu incidence in the 2017/18 season. It will be delivered across TV, digital and social with augmented reality on the Weather Channel. In addition to national broadcast on The Weather Channel, social will include Twitter and YouTube. Film advertisement created by McCann, United States for Mucinex, within the category: Health.

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Digital advertisement created by Humanaut, United States for Blowfish, within the category: Pharmaceutical.

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Maynards candies are just like you and me. They like normal things like tennis and picnics. The only difference is they live in constant fear for their delicious little lives. Film advertisement created by The Hive, Canada for Maynards, within the category: Confectionery, Snacks.

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"Sons of Solidarity" consciously plays with the formation of Icelandic male names that end in "-son" and the name of the disease: ParkinSON. Film advertisement created by Grey, Germany for Iceland's Soccer Team, within the category: Sports.

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Film advertisement created by Hub, United States for Sega, within the category: Gaming.

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Film advertisement created by Wonderhood Studios, United Kingdom for Sumup, within the category: Finance.

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Since the early ‘90s, New York City’s hip-hop community and people of color have transformed Timberland from a blue-collar work boot to its signature shoe. We’re highlighting the shoe as the key to the New York State of Mind that everyone wants a piece of. Integrated advertisement created by Creative Circus, United States for Timberland, within the categories: Fashion, Retail Services.

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Kizik, an e-commerce footwear company known for their hands-free technology is debuting its first brand campaign this week. The campaign was created by Little Big Engine, which won the assignment after a review. The campaign will also incorporate direct-response (DR) advertising, which is part of the company’s success to date. Film advertisement created by Little Big Engine, United States for Kizik, within the category: Fashion.

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Film advertisement created by BETC, France for Sixt, within the category: Automotive.




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