We partnered with Álex de la Iglesia to create a short film. And destroy it. Background: We believe in the true value of experiences. That's why we decided to give our Platinum clients a truly unrepeatable one. Idea: We got together with the film director and screenwriter Álex de la Iglesia to create a short film that was screened for the first and last time in an exclusive premiere for Platinum clientes only. Right after its projection, Álex destroyed it. Now, it lives in the memory of those who watched it, and in the imagination of those who wanted to, but weren't Platinum members. The clients that couldn't attend the premiere, had the possibility to follow the whole event via streaming at unavezenlavida.com logging in with their Platinum cards numbers. Experiential advertisement created by Ogilvy, Argentina for American Express, within the category: Finance.

Film advertisement created by FCB, South Africa for Amarula, within the category: Alcoholic Drinks.

Experiential advertisement created by FCB, Brazil for O Estado de S. Paulo, within the category: Public Interest, NGO.

Film advertisement created by Leo Burnett, United Kingdom for McDonald's, within the category: Food.

Digital advertisement created by Marcel, France for Ray-Ban, within the category: Personal Accessories.

Experiential advertisement created by Marcel, Brazil for Instituto Homem Pantaneiro, within the category: Public Interest, NGO.

Film advertisement created by M&C Saatchi, Germany for European Maccabi Games, within the category: Recreation, Leisure.

Experiential advertisement created by The Garden, Canada for DanceSafe, within the category: Public Interest, NGO.

Film advertisement created by Bundy, Australia for Warner Village Cinemas, within the category: Recreation, Leisure.

Film advertisement created by Publicis, Panama for Maggi, within the category: Food.

Film advertisement created by The Escape Pod, United States for EGO Power+, within the category: House, Garden.

Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.

Digital advertisement created by Saatchi & Saatchi, Germany for United Nations, within the category: Public Interest, NGO.

URL: http://pogromcylimitow.pl Limit Busters 2 is a second edition of campaign made in cooperation with Orange Poland and Discovery Channel Poland based on popular TV series ‘MythBusters’ and local Orange brand heroes called Heart and Mind. The center of the campaign is a dedicated website: pogromcylimitow.pl where Heart & Mind proves that the heart (or actually Heart) can be a servant, monkey mind is a good thing, and the way to the heart does not have to pass through the stomach. In addition they will face with the conviction that LTE has an unlimited data transfer. Limits are routed by a form of six straight games available on the website. The user is asked to help in overthrowing limits. Heart and Mind repay with virtual badges, which player can share on Facebook or put on a profile picture, but also users can play for special prizes – mascots and t-shirts. Digital advertisement created by Lemon Sky, Poland for Orange, within the category: Electronics, Technology.

Film advertisement created by Herezie, France for Vitalfan, within the category: Pharmaceutical.

Online retailer Wish has revealed a new World Cup campaign, featuring soccer stars whose countries are missing out on the games in Russia, including players at home starting social conversations with those at the World Cup. For example, Gareth Bale responded to Pogba’s Instagram post by offering to style hair in the color of his next team.

The commercials and the stop motion effects are made entirely on an iPhone. A mix of high tech and low tech. No apps, no fancy programs, just the iPhone´s camera, 2000 pictures, the photo album - and the finger. Digital advertisement created by FRANK., Norway for The Walking Dead, within the category: Media.

The new campaign of FAD (Help for Drug Addiction Foundation), a private non-profit Spanish institution with the fundamental mission to prevent the drug consumption and other risky behaviours of adolescents, appeals to breaking the stereotypes established over young people and empower them to become more than “what it is said”. There is said that young people do not involve with anything, they do not make an effort, they do not enjoy culture, they are all skaters and they spend the weekends partying, among others. But it is just what it is said, not real truth, not the real young. #TheRealYoung wants to break with all those false stereotypes. Visit https://therealyoung.fad.es, discover all the pieces and join us! Digital advertisement created by Saatchi & Saatchi, Spain for FAD, within the category: Public Interest, NGO.

Film advertisement created by Future Bakery, Czechia for D.A.S., within the category: Finance.

Outdoor advertisement created by LDC, Brazil for Red Bull, within the category: Non-Alcoholic Drinks.