Editorial: crunchie frog inc. Additional Foundation Content Creative Credits: Curt Cooper, Jason Voke, Jenn Moody Film advertisement created by Gertrude, United States for Singha Beer, within the category: Alcoholic Drinks.

Since HP was founded by Bill Hewlett and Dave Packard, they’ve understood that the planet is a finite resource. And that a diverse workforce is a smarter workforce. They’ve always thought hard about hard things. We are psyched to launch two new spots for HP in the Olympics that put HP’s thoughtful values and innovations at the forefront. Film advertisement created by Wieden + Kennedy, United States for HP, within the category: Electronics, Technology.

A recent Monistat ad sparked a fair amount of controversy and angered women who support the wearing of granny panties. Even after a formal apology from the company, the controversy continues. URL: http://www.grannypanties.org Digital advertisement created by Allen & Gerritsen, United States for Monistat, within the category: Pharmaceutical.

The Ad Council is joining forces with BAM! Body and Mind and KIDZ BOP to premiere The Greatest Action Movie Ever (G.A.M.E), a kid-targeted film offering fun ways to channel the inner action hero and take steps towards a more active and nutritionally-balanced lifestyle. Starring Ryan Ochoa of the hit Disney XD series Pair of Kings, the first half of the six-minute long G.A.M.E. film will premiere on Sunday, April 14 on Disney XD as part of Disney’s Magic of Healthy Living , an initiative that inspires kids and families to lead healthier lifestyles. Audiences will then be directed to Centers for Disease Control and Prevention’s BAM! Body and Mind website, BAM.gov, to see the second part of the film and access additional health-related resources. The full-length film will also be featured on KIDZBOP.com and Disney.com. Created pro bono by McCann Erickson New York, the movie is the result of a two month-long contest that invited kids ages 5-18 to submit videos on KIDZBOP.com that showcase their action moves and healthy eating habits in one of nine different scripted scenes. Kids everywhere had the opportunity to upload their audition videos to KIDZBOP.com, the leading safe social network and video sharing site for kids and tweens with over 1.4 million registered users. More than 1,300 kids submitted videos and auditioned for the film, and over 5,000 kids cast their vote to select real kids from across the nation to star in G.A.M.E. alongside Ryan Ochoa. Digital advertisement created by McCann, United States for Ad Council, within the category: Public Interest, NGO.

Film advertisement created by Arnold, United States for Jack Daniel's, within the category: Alcoholic Drinks.

Rideview designed and animated luminescent intro film and created minuets of feature based animated content, showing off the features of the EV9 as a visual aid for KIA. Film advertisement created by Rideview, United States for KIA, within the categories: Agency Self-Promo, Automotive.

The Montreal Canadiens, the most celebrated team in hockey history, has one of the most passionate and diehard followings in the NHL. So during this year’s Stanley Cup run, Coors Light teamed up with MEC Canada andDraftFCB Montreal to create an interactive outdoor experience called “L’action sur la glace” or “The Action’s On The Ice”, bringing the fans even closer to the action. Outside of Montreal’s Bell Centre, the home of the Habs, Thinkingbox digital production company built a custom 240 square foot ‘shooter’ platform where fans were able to take their best and hardest “slap shot”. Each time, the strength and speed of the shot would trigger a specific 3D animation that appeared on a 45’ HD LED video wall. For example, if the puck was hit hard enough to score a goal, an animation showing the ice shattering as well as a 3D modeled representation of Bell Centre and the Montreal Canadiens’ locker room would appear. Everything was done to recreate and simulate the experience of scoring a goal for the average fan. The activation included a custom iPad application that controlled the flow of the event. It was synced with social sharing technologies so players could publish their experience on their respective networks. The platform included a puck track containing IR sensors and micro-controllers that converted fans’ shots from microseconds to km/h. Ambient advertisement created by FCB, Canada for Coors, within the category: Alcoholic Drinks.

Film advertisement created by Sherry Matthews, United States for Texas Department of Transportation, within the category: Public Interest, NGO.

Film advertisement created by McCann, United States for Toshiba, within the category: Electronics, Technology.

Film advertisement created by CJ WORX, Thailand for Wacoal, within the category: Fashion.

Film advertisement created by Ogilvy, South Africa for Volkswagen, within the category: Automotive.

Outdoor advertisement created by Brave, United Kingdom for Nouvelle, within the category: House, Garden.

Digital advertisement created by Made.For.Digital, Netherlands for Statoil, within the category: Industrial, Agriculture.

For the PerrierXWild limited edition designed by artist Juan Travieso, Perrier transformed Shanghai's South Huangpi Road Metro station into a jungle with STDecaux. The pillars were decorated as giant trees with artificial treetops. When passengers walked by, the trees would light up gradually from the roots, and passengers would hear the lion roar. In addition, the limited edition, comprised of 6 bottles and 5 lifestyle objects, was displayed in the station. Outdoor advertisement created by Havas, China for Perrier, within the category: Non-Alcoholic Drinks.

Bordering on a musical, MTC’s production of “Choir Boy” is more than just a play. The songs for which it ultimately received a Special Tony Award for Outstanding Vocal Arrangements and a Tony Award for Best Sound Design are as instrumental to the show’s might as the stellar individual performances and deeply moving storyline. This content video, part of a series highlighting some of the most powerful of the numbers, brings attention to the unique qualities/elements of this Broadway play, helping it to stand apart from the rest of the dramatic pack. Content advertisement created by Serino Coyne, United States for Manhattan Theatre Club, within the category: Recreation, Leisure.

See all the videos here. Our objective was to increase sales of milk within a cynical teenage demographic by helping make it more socially acceptable. We wanted to make milk cool. Knowing that traditional 30-second television commercials would be lost on our jaded, media-soaked audience, we created quick, fun, and strangely animated mini-commercials called “Dot Spots” that each highlighted a single health benefit of milk in only five seconds. To date, we have created nearly 200 of these individual Dot Spots, keeping the campaign continually fresh and unexpected. Film advertisement created by Due North, Canada for Dairy Farmers of Canada, within the category: Non-Alcoholic Drinks.

Film advertisement created by Grass Pink, Israel for Wizo, within the category: Public Interest, NGO.

Film advertisement created by BSSP, United States for Rao's Homemade, within the category: Food.

Audio advertisement created by Inbar Merhav G, Israel for Stimazky Bookstore, within the category: Retail Services.

For all the refugees, living is already winning. Across the world, the refugees are forced to leave their country due to violence and persecution. Their perilous journey deserves to be seen through the lens of true heroic physical exploit. While athletes surpass themselves to win, refugees do it to live. Film advertisement created by Josiane, France for La Cimade, within the category: Public Interest, NGO.