Optimus Popularis. A keyboard with each key displaying anything you want. Film advertisement created by Art. Lebedev Studio, Russia for Optimus, within the category: Electronics, Technology.

Film advertisement created by FP7, United Arab Emirates for Babyshop, within the category: Retail Services.

Rock stars have been smashing guitars for decades, few with more enthusiasm than Swedish-born guitar virtuoso Yngwie Malmsteen. In their latest campaign, global engineering company Sandvik decided to test their cutting-edge techniques by building the world’s first all-metal, unbreakable guitar and letting Malmsteen unleash his smashing skills on it. Film advertisement created by Forsman & Bodenfors, Sweden for Sandvik, within the categories: Electronics, Technology, Industrial, Agriculture.

Direct advertisement created by Ogilvy, Germany for Gesicht Zeigen, within the category: Public Interest, NGO.

Film advertisement created by Ireland / Davenport, South Africa for Dion Wired, within the category: Electronics, Technology.

Film advertisement created by Tere Suarez, Puerto Rico for KIA, within the category: Automotive.

Film advertisement created by FCB, Italy for Samsung, within the category: Electronics, Technology.

Direct advertisement created by Ogilvy, Germany for Regina, within the category: House, Garden.

Join Ryan and Nick for the official unveiling of the all-new 2023 Toyota GR Corolla.

#toyota #corolla #premiere

CONTENTS
00:00 - Pre-Event Introduction
15:00 - Live Reveal of the GR Corolla from California
48:00 - Studio Recap with Extra Footage

Film advertisement created by Ogilvy, China for NetEase Lottery, within the category: Gaming.

Digital advertisement created by Saatchi & Saatchi, Belgium for Samsonite, within the category: Personal Accessories.

Website: www.mydaughterwill.org Content advertisement created by JWT, India for HAIYYA, within the category: Public Interest, NGO.

Film advertisement created by Havas, New Zealand for Budget, within the category: Automotive.

Chloe's flagship product is the perfume line LOVE STORY. Therefore it’s not surprising that Valentine's Day was the most important event of the year for us. in order to get away from all the St. Valentine's clutter of other brands and products and take over the holiday for Chloe, we created an event like no other.GIFs - short looped frames, became the focus point of the event’s concept. They combine the most trending aspects of modern communication with the elusiveness of a romantic moment. And so the concept of the shortest love story, that anyone could share with the world, became a thing, thanks to Chloe brand. We set up 3 CHLOE stations on the most prestigious promenade in Warsaw downtown, where lovers could create their ‘shortest love story’, i.e. a GIF, which would then be screened on an 8 meter display nearby, right in the center of the city. EFFECTS The event was widely discussed in the media and on numerous lifestyle blogs.The reach in social media was nearly 1 million impressions, but the most important KPI achieved was a sales increase of 250%, compared to the previous year. Experiential advertisement created by Digital Kingdom, Poland for Chloe, within the category: Beauty.

Film advertisement created by TBWA, France for McDonald's, within the category: Food.

Digital advertisement created by BBH, United Kingdom for Samsung, within the category: Electronics, Technology.

Film advertisement created by Publicis, France for Renault, within the category: Automotive.

Ambient advertisement created by Robert/Boisen & Like-minded, Denmark for Anthon Berg, within the category: Confectionery, Snacks.