Finalist of the 'Crash the Super Bowl' competition by Doritos. From the 10 finalists, a grand-prize winner will be selected by voters' choice, and a first-prize winner will be selected by Doritos. Both will see their ads

Film advertisement created by Bromley, United States for United Communities of San Antonio, within the category: Public Interest, NGO.

In January all gyms and health clubs advertise to catch everyone who made the classic New Year’s resolution – start excercising. Friskis&Svettis is no exception. Our mission was to create a campaign on behalf of 16 branches of Friskis&Svettis in Stockholm, to get more people to discover the various forms of exercise at Friskis&Svettis. Friskis&Svettis is a non-profit association, owned by the members. They know their gym better than anyone. So why not let the members be the campaign and inspire others to join the community? We created the hashtag #friskissthlm on Instagram and called on the members to work out, photograph and tag their pics and by doing so; become a part of the campaign around Stockholm. Ambient advertisement created by Volt, Sweden for Friskis&Svettis, within the category: Recreation, Leisure.

Film advertisement created by TBWA, Netherlands for Fluke, within the category: Industrial, Agriculture.

After several attempts to eradicate the theft of french fries in the past, McDonald's created a possible solution to this ongoing problem. The McFries in Disguise System consists of 3 packages to disguise the McFries and avoid fries theft. The Disguise System will be available in Puerto Rico to celebrate International French Fry Day. #InternationalFrenchFryDay Direct advertisement created by TBWA, Puerto Rico for McDonald's, within the category: Food.

Film advertisement created by Mekanism, United States for World of Tanks, within the category: Gaming.

Film advertisement created by Havas, France for Stikbot, within the category: Toys.

No matter the problem of your Toyota, use TMO car products and all will be smooth like mayonaise. Film advertisement created by Dentsu, Indonesia for TMO, within the category: Automotive.

Film advertisement created by Taxi, Canada for Boston Pizza, within the category: Food.

The spot is part of a larger brand campaign for the Dutch Railways, and is aimed to champion the freedom of public transport. The Dutch railways are the most heavily used railway network in Europe and part of an extremely efficient, fast and comfortable network of public transport that includes buses, trams, rental bikes and a wide range of other modes of transportation. As traffic around major cities continued to congest over the last decades, the Dutch invested heavily in connecting different modes of public transport. And with great success; public transport in the Netherlands offers a hassle-free alternative for people to go anywhere they want. With a new brand campaign, the Dutch Railways aims to champion this freedom of mobility. Created by N=5, the campaign means to inspire travelers and prove that public transport can take you anywhere you want. In the campaign’s main TV spot, we follow two girls’ separate journey. As one girl’s plans change, we see them constantly bumping into each other, only to eventually meet each other in a romantic twist of events. The spot is musically supported by Aretha Franklin’s A Natural Woman. As part of the new campaign, the Dutch Railways will also introduce a special public transport subscription (NS Flex) that offers a variety of options and which can be changed on the go, further supporting it’s promise of giving more freedom to travelers. Film advertisement created by N=5, Netherlands for Dutch Railways, within the category: Transport.

Film advertisement created by Y&R, Mexico for Camimex, within the category: Industrial, Agriculture.

Ford Focus is a model with a long history. Many stories have been collected from Ford Focus owners and for the launch of the new Focus Blue Hive, we picked the best stories and turned them into web episodes. https://www.afocusonyourlifetime.com

Direct advertisement created by FCB, United States for Change the Ref, within the category: Public Interest, NGO.

Film advertisement created by Perfect Fools, Sweden for Peak Performance, within the category: Fashion.

Ambient advertisement created by King James, South Africa for kulula.com, within the category: Transport.

Let your mobile rest and you rest your hand on your beloved's. Think a little fresh! Humans are on the edge where communication is not an issue anymore, where everyone is just a notification away but sadly at the same time it has taken them far and far apart. Here humans jumble their reality with virtual reality. Here in this digital era, all are forgetting the essence of human touch. The campaign ‘like.share.love’ is for Meril, a beauty care range simply portrayed this social phenomenon of a regular couple into the world filled with virtual reality, which intended to deliver the wishful message of fresh thinking to value the time spent with beloved.

Film advertisement created by WBrazil, Brazil for Ipanema, within the category: Fashion.

Audio advertisement created by FCB, Argentina for Piero Mattresses, within the category: House, Garden.

Most men do not feel comfortable expressing their feelings towards their father. But what happens when someone else does it in their place? On the occasion of Father's day, we conducted a social experiment starring real-life people. StuntSon was an actor who impersonated the son's voices and called their fathers to say the words their actual sons couldn't ever say. Digital advertisement created by Ogilvy, Greece for Dove, within the category: Health.

Film advertisement created by Saatchi & Saatchi, Russia for Dad Can, within the category: Food.