SickSiri

Every year, around 18 million woman in undeveloped countries, die due to lack of access to the right medical care. So, in order to raise awareness to this issue, we decided to turn to the world's most dependable woman -Siri- and make her become a symbol of the fight for equal medical care for women. Digital advertisement created by Escola Cuca, Brazil for UN Women, within the category: Public Interest, NGO.