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Italian Kings
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0
WVA
5 subscribers
In
Italy
Burger King is back in communication with the campaign dedicated to the launch of the Italian Kings. The concept is: America has discovered Italy, the meeting of the American soul of the brand with typical Italian ingredients. The launch is told through a metaphor that represents the union of America and Italy: a passionate kiss between Botticelli's Venus and an American cowboy. Film advertisement created by Wunderman Thompson, Italy for Burger King, within the category: Food.
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