Man Enough - Shaving Stereotypes

One of the enduring stereotypes about manliness that has been passed down generations, is that crying is a sign of weakness. When in fact, it takes real strength to show vulnerability and emotions. As a responsible male brand, Gillette believes that even if you express your pain through tears, you are #ManEnough. By presenting the real-life story of Lt Col M K Sinha SM (Retd) and his father, we want to pave the way for a new understanding of manliness and strength, that the next generation of men should aspire to. As part of the Gillette Achievers Academy, we’re committed to inspire men across the country to rethink their notions of manliness at http://www.safaltaapnimutthimein.org Integrated advertisement created by Grey, India for Gillette, within the categories: Beauty, Personal Accessories.