Helping you help others

Despite a year of lockdowns and restricted travel, Australians have become even closer to their local communities, businesses and neighbours. While the pandemic has been isolating, it’s also had the effect of bringing people closer together and has fostered a collective mentality. Google products - from local business listings to Maps - have helped to play a role in this. To tell that story, Google tapped rising star Director Sanjay De Silva from production company, DIVISION. The simple story of a young woman out shopping is captured with the distinctive style De Silva has become known for, with immersive camera techniques and visual playfulness. Paired with music by Chris Valentine, the resulting film is a swagger-filled story told through community interactions. The delightful twist- that she is shopping to support an elderly neighbour- is a celebration of the resurgence of community spirit, and how the Google tools you use every day can help you help others. Film advertisement created by BBDO, Australia for Google, within the category: Electronics, Technology.