Amsterdam Light Festival

Shirt brand BB Chum is zeroing in on the Amsterdam Light Festival with a light installation in the Vondelpark in Amsterdam. Every year, Amsterdam lights up during the Amsterdam Light Festival. The theme for this year’s festival, ‘A Bright City’, challenges artists to create a tribute to life the city. As their contribution, BB Chum lit a part of the Vondelpark last week by colorful lanterns made out of BB Chum shirts that were hung in the trees to create a fun and funky display.