Dear Everybody

A new advertising campaign from Holland Bloorview Kids Rehabilitation Hospital is putting the voices of kids and youth front and centre in challenging stigma surrounding disability. The campaign, entitled "Dear Everybody", launched today on TV, radio, print and digital out of home and online as well as with a pop up installation in the CF Toronto Eaton Centre. The campaign is part of an overall movement focused on educating the public about the role they can play in building an including and equitable society that includes young Canadians with disabilities. Film advertisement created by KBS, Canada for Holland Bloorview Kids Rehabilitation, within the category: Professional Services.