The Beat
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WVA
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France
THE CHALLENGE: Show everyone that the Just Dance Franchise is one of the most fun and exciting dance experience you could have. THE AMBITION: Create a campaign driven by a single objective: give people an irresistible urge to dance. THE STRATEGY: With Just Dance 2019, there is a beat behind every great moment in life, a natural momentum to keep dancing whatever the age or whatever the reason. Film advertisement created by BBDO, France for Ubisoft, within the category: Gaming.
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