The Estonian Stress Buster

BBDO Berlin and Zavod BBDO develop and stage tourism campaign for Estonia. The "Stress Buster" travels to European capital cities, armed with sounds of nature and an Estonian pop-up forest. He scans the city to find the most stressed-out people to surprise them with a vacation trip to Estonia, so they can liberate themselves from the stresses and strains of daily life. Ambient advertisement created by BBDO, Germany for Estonian Tourist Board, within the category: Hospitality, Tourism.