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TrueLove
In light of World Autism Awareness Day 2018, GREYnJ United has launched a special project in partnership with True Corporation, and the Autistic Thai Foundation. Titled ‘TrueLove’, and supported by the key message of achieving ‘Togetherness through Understanding’, the spot depicts children with special needs in an alternate light, allowing everyone to delve deep within and experience the purity within the young ones. The project’s concept was built around “Creating a Better Life for the Disabled,’ an idea that True believes firmly in order to enhance acceptance for autistic children in society. Over the years, True has helped children with special needs through career opportunities via programs & initiatives such as the True Autistic Thai Center, True Coffee’s Barista Project, and Autistic Application. Film advertisement created by Grey, Thailand for True Corporation, within the category: Public Interest, NGO.