Uncover Your Different

Audiences will see Santa Fe, The City Different, from the vantage point of social influencers on their first-time experiences there. The campaign, Uncover Your Different, channels the perspectives of influential photographers and creative professionals, who also served as talent in the campaign, as they discovered Santa Fe and the surrounding area. Integrated advertisement created by Vladimir Jones, United States for Tourism Santa Fe, within the category: Hospitality, Tourism.