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Untamed Beauty

WVA
WVA 5 subscribers
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In Finland

The iconic Finnish brand, Kalevala Jewelry, celebrates its 80th birthday with the Untamed campaign created by Ivalo Creative Agency. Kalevala Jewelry’s new slogan, Untamed beauty, invites women to become untamed, break the rules, and challenge the conventional image of the perfect woman. Film hits viral immediately after release with 620,000 views in a week which is 10% population of Finland. Digital advertisement created by IVALO, Finland for Kalevala Jewelry, within the category: Personal Accessories.

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