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Wash Away
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WVA
5 subscribers
The bathroom retailer Bathstore has relaunched with a striking new ad campaign. In ‘Washaway’, a film directed by Grand Prix at Cannes winner Jaron Albertin, a woman studies her reflection in the bathroom mirror and finds her skin covered in tweets, texts, emails and other digital material, which was individually hand-painted by award-winning body artist, Emma Cammack. Film advertisement created by Atomic, United Kingdom for Bathstore, within the category: Retail Services.
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